Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
If you run your business through a company (or you’re thinking about setting one up), becoming a director can feel like a natural “tick the box” step.
But in Australia, being a company director isn’t just a title. It comes with legal responsibilities that can affect your personal position, your team, your investors and the long-term health of your company.
This guide breaks down ASIC directors’ duties in plain English, with practical examples for small businesses and startups. We’ll cover what your duties are, what ASIC (the Australian Securities and Investments Commission) cares about, common risk areas (especially solvency and record-keeping), and how to set your company up so you can make decisions confidently as you grow.
What Are “ASIC Directors Duties” (And Why Do They Matter For Your Business)?
When people search for “ASIC directors duties”, they’re usually trying to understand what directors must do under Australian law and what ASIC expects in practice.
In most cases, the key directors’ duties come from the Corporations Act 2001 (Cth), and ASIC is the regulator that can investigate and take enforcement action when directors don’t meet their obligations.
If you’re a director, your duties are not “optional” and they don’t disappear just because:
- your company is small,
- you’re a startup moving fast,
- you’re running the business with friends or family, or
- you didn’t realise you were appointed as a director.
Directors’ duties matter because they’re designed to ensure the company is run responsibly. If directors breach their duties, it can lead to:
- ASIC investigations and penalties,
- civil claims (including compensation orders),
- disqualification from managing corporations, and
- in serious cases, criminal consequences.
For small businesses, the real-world impact is often more immediate: disputes between founders, pressure from creditors, messy finances, or a fast-growing business that outgrows its informal decision-making.
Who Counts As A Director (Including “De Facto” And “Shadow” Directors)?
Before we get into the duties themselves, it’s important to understand who the law treats as a director.
A director is usually someone formally appointed and recorded with ASIC. But you can still be treated as a director even if you’re not officially appointed.
Appointed Directors
This is the straightforward scenario: you’re formally appointed as a director, and your appointment is registered with ASIC.
De Facto Directors
A “de facto” director is someone who acts as a director in practice, even if they’re not officially appointed.
For example, if you’re a founder who:
- regularly makes high-level decisions for the company,
- negotiates major contracts,
- instructs staff on strategy and finances, and
- represents yourself to others as a director,
you may be treated as a director for legal purposes.
Shadow Directors
A “shadow” director is someone whose instructions or wishes the board is accustomed to following.
This can come up in startups where (for example) an investor, lender, or influential advisor effectively controls decisions behind the scenes.
If this is your situation, it’s worth getting advice early - because the legal obligations can attach to the role you’re actually playing, not just the title you’re using.
The Core Directors’ Duties Under Australian Law (In Plain English)
Most discussions about ASIC directors’ duties come back to a few core obligations. You can think of these as the “non-negotiables” for any director, whether you’re running a bootstrapped company or scaling a VC-backed startup.
1) Act With Care And Diligence
Directors must act with the degree of care and diligence that a reasonable person would exercise in the same position.
Practically, this usually means:
- understanding the company’s financial position (at least at a high level),
- reading board papers and key contracts before approving them,
- asking questions when something doesn’t make sense, and
- not “rubber stamping” decisions without proper consideration.
Startup example: You’re moving quickly and want to sign a major supplier agreement. Care and diligence doesn’t mean you must become a lawyer - but it does mean you should understand what you’re signing, what the commercial risks are, and where the company could be exposed.
2) Act In Good Faith In The Best Interests Of The Company
This duty is about loyalty to the company as a whole (not just to yourself, a particular shareholder, or a related business you own).
In a small business context, this often becomes important when:
- founders disagree about strategy,
- you’re deciding whether to pay yourself dividends vs reinvesting, or
- you’re dealing with a related-party transaction (like leasing property you personally own to the company).
It’s also a reason many startups put clear rules in place early with a Shareholders Agreement, so expectations around decision-making, funding and exits are documented rather than assumed.
3) Don’t Improperly Use Your Position Or Information
Directors must not improperly use their position (or information they obtain as a director) to gain an advantage for themselves or someone else, or to cause detriment to the company.
Common small business risk areas:
- taking a business opportunity personally that properly belongs to the company,
- using customer lists or supplier pricing to set up a competing venture, or
- sharing sensitive company information with outsiders without proper controls.
If you’re collaborating with other founders, contractors, or external partners, it can help to set expectations around confidential information early (often through an NDA or tailored contracts), rather than relying on goodwill alone.
4) Avoid Conflicts Of Interest (And Manage Them Properly)
Conflicts of interest are extremely common in small businesses - especially where directors are also shareholders, employees, contractors, landlords, or suppliers to the company.
A conflict isn’t automatically “wrong”, but it must be handled properly. In practice, this can involve:
- disclosing the interest to the board,
- ensuring decisions are made in the company’s interests (not personal interests), and
- keeping clear documentation showing how the decision was reached.
Many companies also adopt a written Conflict Of Interest Policy to create a consistent process, especially as the board grows.
5) Prevent Insolvent Trading
This is one of the biggest practical risk areas for directors.
In simple terms: directors have a duty to prevent the company from incurring debts when it’s insolvent (or would become insolvent by incurring that debt).
This duty is particularly relevant when:
- cash flow is tight,
- the business is behind on tax, supplier invoices or superannuation,
- your startup is between funding rounds, or
- you’re relying on “future sales” to cover current liabilities.
Insolvency doesn’t always look dramatic. Often it shows up as a slow pattern: juggling payments, avoiding creditors, or repeatedly extending payment terms just to keep operating.
The Practical Compliance Areas ASIC Cares About (Records, Solvency And Decision-Making)
Knowing the legal duties is one thing. Running a business day-to-day is another.
From a practical perspective, directors usually run into trouble when the business grows or faces pressure - and the company doesn’t have the compliance basics in place.
Keeping Company Records (Including Financial Records)
Directors are generally expected to ensure the company keeps adequate records. This includes financial records that correctly record and explain transactions and the company’s financial position.
For small businesses and startups, good record-keeping is also your defensive shield. If a decision is questioned later - by ASIC, investors, or a liquidator - clear records help show you acted responsibly.
Practical steps that often help:
- regular bookkeeping and reconciliations (not just at BAS time),
- separating business and personal spending,
- documenting director resolutions for key decisions, and
- storing key contracts in a system your directors can actually access.
Understanding Who Can Sign And Bind The Company
Startups often move quickly and sign contracts “because we need it today”. But directors should understand how the company is meant to sign documents, and who has authority to do so.
As your business scales, you may also formalise signing practices under section 127 execution rules (where relevant), especially for higher-value contracts.
Making Decisions That Are Documented (Not Just Discussed)
A lot of founders make decisions in Slack, over coffee, or in a quick phone call.
That’s normal in early-stage businesses - but directors should still think about which decisions need formal documentation. Examples include:
- issuing shares,
- taking on debt or giving guarantees,
- appointing or removing directors,
- signing long-term or high-value contracts, and
- approving major spending.
Having a clear governance foundation (including a fit-for-purpose Company Constitution) can make this significantly easier because it sets out internal rules for meetings, voting and decision-making.
Common Directors’ Duty Mistakes We See In Small Businesses And Startups (And How To Avoid Them)
Most directors aren’t trying to do the wrong thing. The issues usually happen because business owners are busy, optimistic, and focused on growth - then something changes (a dispute, a downturn, a funding delay) and the cracks show.
Mistake 1: Treating The Company Like A Personal Bank Account
Using company funds for personal expenses, paying yourself inconsistently, or mixing transactions can create tax issues and also raise governance red flags.
If you’re taking money out of the company outside of wages/dividends, it can also raise questions around director loans and whether they’re being handled correctly. (For the tax treatment of any drawings, loans, wages or dividends, it’s best to speak with your accountant.)
How to avoid it: Put clear systems in place around reimbursements, salaries, dividends and expense policies. If you’re unsure, get accounting and legal advice before it becomes a pattern that’s hard to unwind.
Mistake 2: Not Monitoring Solvency Until It’s Too Late
Founders often assume solvency is only an issue if the business is “failing”. In reality, many fast-growing businesses can become insolvent if costs scale faster than revenue or funding arrives later than expected.
How to avoid it:
- review cash flow forecasts regularly (not just profit and loss),
- track debts as they fall due (including ATO and superannuation obligations), and
- seek advice early if you’re relying on “next month’s money” to pay today’s bills.
Mistake 3: Founder Disputes With No Clear Rules
When the business is going well, informal arrangements feel “good enough”. When a founder relationship breaks down, vague expectations become expensive disputes.
How to avoid it: Agree early on how decisions are made, what happens if someone leaves, how shares vest, and how future funding works. A properly drafted Founders Agreement can set the rules of the road while you’re still aligned.
Mistake 4: Signing Contracts Without Understanding The Risk
Directors don’t need to be experts in every clause, but they should understand the key commercial risks of the company’s major obligations.
How to avoid it: For high-value or long-term deals, it’s often worth getting a legal review before signing. This is especially true where you’re agreeing to:
- personal guarantees,
- automatic renewals and lock-in periods,
- unlimited indemnities, or
- broad termination rights against the company.
Mistake 5: Hiring Too Early Without Employment Basics In Place
Hiring is a growth milestone, but it also changes your risk profile as a director. Employment disputes, underpayment risks, and workplace compliance issues can become major distractions.
How to avoid it: Put clear written contracts in place from day one, such as an Employment Contract that matches the role and the way your business actually operates.
What Documents And Systems Help You Meet Directors’ Duties As You Grow?
Directors’ duties are about how you run the company. The right documents and systems make it easier to meet those duties consistently - especially when you’re busy, scaling, or bringing in investors.
Depending on your business, it can be worth reviewing whether you have the following in place:
- Company Constitution: sets the internal rules of the company and can reduce ambiguity when decisions need to be made quickly (particularly around meetings, voting and share issues).
- Shareholders Agreement / Founders Agreement: documents ownership, decision-making, exits, and what happens if someone leaves or funding comes in.
- Conflict Of Interest Policy: creates a consistent process for disclosing and managing conflicts (common in founder-led companies).
- Delegations Of Authority / signing rules: clarifies who can approve spending and sign which contracts, so the business doesn’t rely on informal approvals.
- Employment and contractor documents: clarify roles, IP ownership, confidentiality, and expectations - reducing the chance of disputes later.
- Regular financial reporting: gives directors visibility over solvency and performance, so decisions aren’t made “in the dark”.
It’s also worth remembering that “documents” aren’t just for compliance. They’re part of how you build a business that can scale, bring on investors, and survive inevitable bumps without becoming chaotic.
Key Takeaways
- ASIC directors’ duties are legal obligations that apply to company directors in Australia, and ASIC can take action when duties are breached.
- Directors’ duties generally include acting with care and diligence, acting in good faith in the company’s best interests, avoiding misuse of position/information, managing conflicts, and preventing insolvent trading.
- Small businesses and startups are not “too small” for directors’ duties - most problems arise when growth or financial pressure exposes gaps in governance and record-keeping.
- Practical compliance habits (good records, solvency monitoring, documented decisions, and clear signing authority) help directors make safer decisions and reduce risk.
- Clear legal foundations like a Company Constitution, Shareholders/Founders documents, and employment contracts can support directors to meet their obligations as the business grows.
General information only: This article is for general information and doesn’t take into account your specific circumstances. It isn’t legal or tax advice. If you need advice about your situation, consider getting legal advice and speaking with an accountant about any tax or reporting implications.
If you’d like help setting up your company governance or understanding your directors’ obligations, reach out to Sprintlaw at 1800 730 617 or team@sprintlaw.com.au for a free, no-obligations chat.
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