Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
- What Is A Corporation (Company) In Australia?
How To Set Up A Company: Step-By-Step For SMEs
- 1) Plan Your Business
- 2) Decide On Your Structure
- 3) Set Up Your Company With ASIC
- 4) Get Your ABN And Register For Tax
- 5) Establish Governance And Ownership Rules
- 6) Open A Company Bank Account
- 7) Protect Your Brand And IP
- 8) Put Essential Contracts And Policies In Place
- 9) Launch And Maintain Ongoing Compliance
- What Legal Documents Do SMEs Commonly Need?
- Can I Switch To A Company Later?
- Key Takeaways
Setting up a new business is exciting-but choosing the right structure can feel overwhelming. If you’ve wondered what a “corporation” is (in Australia we usually say “company”) and whether it’s right for your small or medium enterprise (SME), you’re in the right place.
In this guide, we explain what a corporation is in Australia, how it works, why many SMEs choose it, and the steps to set one up. We’ll also cover essential legal documents, compliance obligations and practical tips to help you build a strong foundation from day one.
Whether you’re starting fresh or considering a restructure, this article breaks things down in plain English so you can make informed decisions with confidence.
What Is A Corporation (Company) In Australia?
A corporation-commonly called a “company”-is a separate legal entity. That means the business exists separately from the people who own and run it. In Australia, most SMEs incorporate as a proprietary limited company (Pty Ltd).
Because a company is a separate legal “person”, it can:
- Own property and other assets
- Enter contracts in its own name
- Incur debts (separate to your personal finances)
- Sue or be sued
The big drawcard is limited liability. In most cases, shareholders’ personal assets are protected if the company gets into debt-you’re generally only liable up to the amount unpaid on your shares. There are important exceptions, such as where directors trade while insolvent, breach their duties or personally guarantee a debt.
For SMEs, operating through a company can offer credibility, a clearer ownership structure and a platform for growth-especially if you plan to bring in co-founders or investors.
Is A Company Right For My SME? Pros, Cons And Ownership Limits
Australia has several common structures: sole trader, partnership, trust and company. Each has pros and cons. Here’s why many growing SMEs opt for a company-and what to watch out for.
Benefits Of Incorporating
- Limited liability protection: Personal assets are better protected from most business liabilities.
- Credibility and growth: Larger clients, suppliers and investors often prefer dealing with companies.
- Ownership flexibility: You can issue shares, transfer ownership and plan for succession more easily.
- Clear governance: Boards, shareholder rights and decision-making rules are easier to formalise.
- Exit opportunities: Selling shares or the whole company can be more straightforward than selling a sole trader business.
Key Considerations
- More admin and costs: Companies have ongoing ASIC filings, record-keeping and annual review fees.
- Directors’ duties: Directors must act in the company’s best interests and comply with the Corporations Act 2001, with real consequences for breaches.
- Tax complexity: Company tax is different to personal tax. Structure choices have tax outcomes-get advice from a qualified tax adviser before deciding.
How Many People Do You Need For A Company?
You can start a proprietary limited company with just one person. That person can be the sole director and sole shareholder.
However, note a key limit for Pty Ltd companies: they can have no more than 50 non‑employee shareholders. This cap doesn’t include employees who hold shares, but it does limit how widely you can spread ownership without converting to a public company.
How To Set Up A Company: Step-By-Step For SMEs
Here’s a simple roadmap to get your company up and running in Australia.
1) Plan Your Business
- Define your customers, offering and pricing.
- Map out costs, cash flow and funding needs.
- Identify risks and how you’ll manage them (e.g. contracts, insurance, compliance).
A short, practical business plan keeps you focused and makes later steps-like investor conversations-much easier.
2) Decide On Your Structure
If you’re choosing between sole trader, partnership, trust and company, think about liability, ownership plans and credibility. Many SMEs choose a company for its protections and flexibility, but it’s not mandatory. If you’re unsure, it’s worth getting tailored advice before you lock it in.
3) Set Up Your Company With ASIC
- Choose a company name (or register without a name to use the ACN).
- Appoint at least one director who ordinarily resides in Australia, and at least one shareholder.
- Decide your share structure (classes and amounts).
- Apply for a Director ID (required for all directors) before registration.
- Register the company with ASIC and obtain an ACN.
If you’d like help with the process and documents, our team can guide you through a complete Company Set Up.
It’s also important to understand Australian resident director requirements at the outset if your founder group includes overseas directors.
4) Get Your ABN And Register For Tax
- Apply for an Australian Business Number (ABN) in your company’s name.
- Register for Goods and Services Tax (GST) if your turnover will be $75,000+ (or if required by your industry).
- Set up PAYG withholding if you’ll pay employees or certain contractors.
Tax settings can shape your cash flow and obligations-speak with your accountant about your specific position.
5) Establish Governance And Ownership Rules
- Decide whether to rely on replaceable rules or adopt a tailored Company Constitution.
- If there’s more than one owner, put a Shareholders Agreement in place to set decision-making, vesting, exits and dispute processes.
- Record share issuances and maintain statutory registers.
Clear documents prevent misunderstandings and protect relationships as you grow.
6) Open A Company Bank Account
Open a bank account in the company’s name. Keep company and personal finances separate-this is essential for both compliance and clean financial reporting.
7) Protect Your Brand And IP
- Register your business name if you trade under a name that’s different from the company’s legal name.
- Consider trade mark protection for your brand name and logo-early filing helps you secure rights to your brand. You can register your trade mark with help from our IP team.
- Address IP ownership with employees, founders and contractors (e.g. assignment clauses in agreements).
8) Put Essential Contracts And Policies In Place
Before you launch, make sure you have core customer terms, supplier terms and internal documents (we cover a full list below). Getting these right early reduces risk and supports a smooth day-to-day operation.
9) Launch And Maintain Ongoing Compliance
- Meet ASIC obligations (annual review and fees, notify changes, keep registers).
- File BAS and company tax returns on time.
- Follow employment, consumer and privacy laws as you hire and sell.
What Laws And Ongoing Compliance Apply?
Companies benefit from limited liability and credibility, but they do come with extra responsibilities. Here are the key areas most SMEs need to consider.
Company Law (Corporations Act 2001)
- Directors’ duties: Directors must act in good faith, for proper purposes and in the best interests of the company, and avoid insolvent trading.
- ASIC obligations: Maintain company registers, lodge required forms for changes, pay annual review fees and keep details up to date.
- Execution rules: Understand how to properly sign contracts on behalf of the company to avoid disputes.
Every director must also have a Director ID. This is separate from your ACN and ABN and is required before you’re appointed as a director.
Consumer Law (Australian Consumer Law)
If you sell goods or services, you must comply with the Australian Consumer Law (ACL). This governs things like advertising, unfair contract terms, consumer guarantees and refunds. It’s important to ensure your marketing and customer terms reflect these obligations.
Employment Law
Hiring staff triggers obligations under the Fair Work system, modern awards and workplace health and safety laws. Put clear contracts and policies in place and pay correct entitlements from day one. A tailored Employment Contract helps set expectations and reduce disputes.
Privacy And Data Protection
Privacy obligations depend on your business and the personal information you handle. Many small businesses under $3 million annual turnover aren’t covered by the Privacy Act 1988 (Cth), but there are important exceptions-such as if you’re a health service provider, you trade in personal information or you opt in.
Even if you’re not legally required, having a clear, transparent Privacy Policy is best practice-especially if you operate online, run a mailing list or collect customer details for orders and support. It builds trust and helps you meet other obligations (like the ACL and spam laws).
Industry And Local Rules
Depending on your sector, you may need licences, permits or registrations (for example, in food, health, childcare, financial services or alcohol). Local council approvals can also apply to premises and signage. Check your specific requirements before you trade.
Tip: Keep a simple compliance calendar. Note renewal dates, filing deadlines and who’s responsible. It’s an easy way to stay on top of obligations as you grow.
What Legal Documents Do SMEs Commonly Need?
The right documents protect your cash flow, relationships and brand. While every business is different, most companies will need several of the following.
- Company Constitution: Sets the rules for governance, director powers and decision-making. A tailored Company Constitution can be more suitable than relying on generic replaceable rules.
- Shareholders Agreement: If you have co-founders or investors, a Shareholders Agreement covers ownership, decision-making, vesting, exits and dispute processes.
- Customer Terms (or Service Agreement): Clear terms around scope, pricing, payment, warranties, liability and termination help you get paid and manage risks.
- Supplier or Contractor Agreements: Lock in deliverables, IP ownership, confidentiality, service levels and payment terms with your suppliers and contractors.
- Employment Contracts: Set expectations, IP ownership, confidentiality, restraints and entitlements for employees with a tailored Employment Contract.
- Privacy Policy: Explain how you collect, use and store personal information. A clear, compliant Privacy Policy is essential for most online businesses and a best-practice trust signal.
- Website or App Terms: If you run a website, online store or app, Website Terms and Conditions set the ground rules for users and limit your liability.
- Non-Disclosure Agreement (NDA): Protect confidential information when you’re discussing partnerships, suppliers or potential hires.
- IP Assignments And Licences: Ensure IP created by employees or contractors is owned by the company (not the individual), and licence IP to customers where appropriate.
Not every SME needs every document on day one, but getting the essentials in place early is a smart investment. It prevents misunderstandings and gives you stronger footing when things don’t go to plan.
Can I Switch To A Company Later?
Yes. Many founders start as sole traders or partnerships and then move to a company structure when they grow, bring on co-founders, raise investment or want better liability protection.
Restructuring involves legal and tax steps, asset transfers and contract updates. With the right planning, you can make the transition smoothly and minimise disruption. If you’re considering a change, it’s worth mapping the steps and timelines early and getting both legal and tax advice to avoid common pitfalls.
Key Takeaways
- A company is a separate legal entity that offers limited liability, credibility and flexible ownership-popular for SMEs aiming to grow.
- You can start a Pty Ltd with one person as sole director and shareholder, but there’s a cap of 50 non‑employee shareholders for proprietary companies.
- Setting up involves ASIC registration, Director IDs, tax registrations, governance documents and a clean separation of company finances.
- Ongoing compliance spans company law, consumer law, employment, privacy and any industry-specific licences-build a simple calendar to stay on top of it.
- Core documents like a Company Constitution, Shareholders Agreement, customer and supplier terms, Employment Contracts and a Privacy Policy help manage risk and protect relationships.
- Tax outcomes differ by structure-speak with your accountant before deciding or restructuring to a company.
If you would like a consultation on starting or managing a corporation business, you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no-obligations chat.







