Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
Looking for a smarter way to organise your business assets, reduce risk and prepare for growth? Setting up a “holdings co” (short for holding company) is a tried-and-tested model for Australian entrepreneurs, family businesses and growing startups.
Before you rush to register a new company or move any assets, it pays to understand how the structure works, the legal steps involved and the documents you’ll need. Getting these foundations right at the start can save you time, money and stress later.
In this guide, we cover what a holdings co is, when it’s useful, the step‑by‑step process to set one up in Australia, your ongoing compliance obligations and the key contracts and policies to put in place.
What Is a Holdings Co?
A holdings co is a company that primarily owns shares in other companies (its subsidiaries) and often holds valuable assets like intellectual property or property. It usually doesn’t “trade” with customers day-to-day - the operating companies beneath it do the selling and service delivery.
This separation between asset ownership (holding company) and trading activity (operating companies) is what makes the structure so popular. It can help protect core assets, simplify investment and make growth or succession planning easier.
If you want a quick refresher on the difference between the top entity and the trading entities, see the distinction between a holding company and an operating company, and how holding companies work in Australia.
Why Do Australian Businesses Use a Holdings Co?
There’s no one-size-fits-all answer, but these are the most common reasons founders set up a group structure with a holding company at the top.
- Asset protection: Keep valuable assets (IP, brand, major equipment, real estate, cash reserves) in the holding company and license them to the operating companies. If a trading entity faces a claim, those assets are less exposed.
- Risk separation: If you have multiple lines of business, place each in a separate operating company. A problem in one won’t automatically impact the others.
- Investment flexibility: It’s often easier to bring in investors at the operating company level, spin out a division or sell a specific business later.
- Succession planning: For family groups, ownership can be managed through the holding company without splitting up the underlying businesses.
- Operational clarity: Costs for shared services can be centralised and cross-charged within the group under clear intercompany agreements.
These benefits only materialise if the structure is set up and documented properly. The steps below will help you get the foundations right.
Step-By-Step: How Do You Set Up a Holdings Co in Australia?
1) Map Your Goals And Group Design
Start with the “why”. Decide which assets the holding company will own, which trading activities should sit in separate operating companies and whether you plan to bring in new investors or build toward a future sale or succession.
This is also the moment to consider the tax angle and funding flows across the group. Speak with your accountant about GST grouping, tax consolidation and dividend flows so your legal structure and tax position work together from day one.
2) Register The Holding Company With ASIC
In most cases, your holding company will be a proprietary limited company (Pty Ltd) registered with the Australian Securities and Investments Commission (ASIC). Key decisions include the company name, directors, shareholders and whether you’ll operate under replaceable rules or a tailored Company Constitution.
Every company must have at least one director who ordinarily resides in Australia. If you’re unsure whether you meet the Australian-resident director requirement, it’s worth checking your obligations before you lodge the application.
Do you need an ABN for a holding company? Not always. An ABN is generally required if the company is carrying on an enterprise (for example, charging management fees or licensing IP). Many groups still obtain an ABN for practical reasons (invoicing, GST grouping), but it depends on how the entity will operate. Get tailored tax advice before deciding.
3) Incorporate The Operating Companies
Create one or more operating companies beneath the holding company. The holding company is usually the majority (or sole) shareholder of each. Each operating company can have its own ABN and business name and will carry out day-to-day trading.
Keeping business lines separate at the company level helps contain risk and can make future deals (like investment into one subsidiary) cleaner.
4) Issue Shares And Record Decisions Properly
After incorporation, issue shares in each operating company to the holding company and record the board and shareholder decisions accurately. If there will be multiple owners at the top entity, put a Shareholders Agreement in place to govern decision‑making, exits and dispute resolution.
5) Move Or Centralise Key Assets
Consider which assets are best owned by the holding company (for example, the brand, domain names, or core software). Operating companies can then use those assets under an intercompany licence. If you’re brand‑building, register your brand under the right entity and in the right trade mark classes.
6) Put Intercompany Arrangements In Writing
If the holding company provides services (such as management, finance, HR or IP licensing) to subsidiaries, formalise this with written agreements. Clear transfer pricing and arm’s length terms help with governance and tax compliance, and reduce disputes inside the group.
7) Set Up Good Governance From Day One
Create a simple governance pack for directors: meeting schedules, delegated authority limits, signing rules and a register for conflicts. This makes running the group smoother and demonstrates that each company’s directors are turning their minds to the right decisions at the right entity.
What Legal Requirements And Ongoing Compliance Apply?
Beyond registration, every company in your group has ongoing duties. Here are the big ones to keep on your radar.
ASIC Obligations
- Annual review: ASIC sends each company an annual review statement and fee notice. You’ll need to check the details, pay the annual review fee and keep company records up to date (there’s no separate “annual return” to file).
- Notify changes promptly: If directors, shareholders, addresses or share structures change, lodge the correct form (for example, updates that are often captured via ASIC Form 484) within the required timeframe to avoid penalties.
- Solvency considerations: Directors should consider the company’s ability to pay its debts when due. Many boards document this via a solvency resolution around annual review time.
Directors And Officeholders
Each company must have at least one Australian‑resident director. Directors owe duties to act in good faith in the best interests of their company, to exercise care and diligence and to avoid improper use of their position or information. In a group structure, it’s important to remember those duties apply at each company level, not just “for the group”.
Consumer Law
If your operating companies sell to consumers or small businesses, ensure your marketing, pricing and refunds comply with the Australian Consumer Law. Misleading and deceptive conduct is prohibited under section 18 - make sure your team understands these ACL obligations.
Employment And Workplace
If subsidiaries have staff, use proper employment contracts, pay the correct entitlements and keep policies current. Even if HR is centralised, the employing company is legally responsible. Consider standardising your Employment Contract templates and workplace policies across the group.
Privacy And Data
Collecting customer or user data? You’ll likely need a clear, accessible Privacy Policy and processes aligned with the Privacy Act. If the holding company owns the platform or data lake, make sure access and responsibilities are documented between entities.
Tax And ABN/GST Settings
Whether the holding company needs an ABN or to register for GST depends on whether it is carrying on an enterprise and how intercompany charges will work. Ask your accountant about GST grouping, tax consolidation and franking credits so your legal and tax settings align.
What Legal Documents Will You Need?
The right documents turn your structure from a diagram into a working, legally robust group. Here are the essentials most groups should consider.
- Company Constitution: Custom rules for how the holding company is governed, director powers, share classes and decision-making. A tailored Company Constitution is often preferable to the default replaceable rules.
- Shareholders Agreement: Sets out ownership, voting, board composition, exits, pre‑emptive rights and dispute resolution at the top entity. A Shareholders Agreement is especially important if there are multiple founders or family members.
- Board and Shareholder Resolutions: Formal records for issuing shares, appointing directors, moving assets and approving intercompany agreements.
- IP Assignment and Licences: Transfer IP and brand to the holding company, then grant subsidiaries the right to use those assets under commercial terms. If you need a formal licence, consider an IP Licence that fits your model.
- Intercompany Services Agreement: Document management, finance, administrative or shared services provided by the holding company to subsidiaries, including fees, scope and KPIs.
- Customer Terms: Standard T&Cs or service agreements for each operating company so offers, pricing, liability and warranties are crystal clear.
- Employment Agreements & Policies: Contracts for employees and a practical set of workplace policies, kept up to date as your group grows.
- Privacy And Website Documents: A group‑wide or per‑entity Privacy Policy, plus website or platform terms if you operate online.
- Trade Mark Registration: Register the brand owned by the holding company in the appropriate trade mark classes and licence it to operating entities.
Not every group needs every document listed above, but most will need several. Getting these prepared and signed under the right entity - and keeping them consistent - is where professional help pays off.
Risks, Tips And Best Practice For Holdings Cos
- Keep entities separate: Avoid blurred lines. Each company should have its own bank account, records and contracts. Intercompany payments should be documented and at arm’s length.
- Directors wear the right “hat”: When making decisions, directors should consider the best interests of the specific company whose board they sit on, not just the group.
- Paper the structure: Don’t leave share issues, asset transfers or licences undocumented - it invites confusion (and disputes) later.
- Update ASIC on time: Changes to directors, addresses or shareholdings have strict deadlines. Missing them can mean late fees (and admin headaches). Lodge changes promptly, for example via the relevant ASIC form.
- Plan for growth and exits: A well‑drafted Shareholders Agreement should cover bringing in investors, selling a subsidiary or a buy‑sell pathway between family members.
- Get aligned tax advice: The “best” structure depends on commercial goals and tax settings (ABN, GST, franking, consolidation). Align legal documents with your accountant’s plan.
- Sign correctly: Make sure the right company signs the right contract under the correct execution method. Clear signing rules and board delegations reduce risk of invalid contracts.
Key Takeaways
- A holdings co can centralise assets, separate risk across business lines and make investment, exit or succession planning more flexible.
- Set up the top company and each operating company properly with ASIC, then issue shares, move assets and document intercompany arrangements.
- Ongoing obligations include ASIC annual reviews (not annual returns), timely change notifications and considered solvency decisions by directors.
- Core documents usually include a tailored Company Constitution, a Shareholders Agreement, IP assignments/licences, intercompany services agreements and customer/employee contracts.
- Whether the holding company needs an ABN depends on the activities it undertakes - align your legal steps with tax advice on GST grouping, consolidation and dividends.
- Keep entities separate, record decisions properly and get help early so your structure supports growth without unnecessary risk.
If you’d like a consultation on setting up a holdings co or group structure for your Australian business, you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no‑obligations chat.







