Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
- What Is A Brewery Business?
- Is It Worth Setting Up A Brewery In Australia?
Step-By-Step Legal Checklist To Set Up A Brewery
- 1) Map Your Business Model And Plan
- 2) Choose Your Structure And Register The Business
- 3) Secure The Right Premises (And Lease Terms Built For Breweries)
- 4) Lock In Your Core Licences And Approvals
- 5) Build Your Supplier And Distribution Foundations
- 6) Hire And Set Up Your People
- 7) Protect Your Brand And Customer Touchpoints
- What Legal Documents Will You Need?
- Buying An Existing Brewery Or Franchising?
- Key Takeaways
Dreaming of opening your own brewery and pouring your craft into the local scene? It’s an exciting goal - and with Australia’s love for quality beer and unique taproom experiences, there’s genuine opportunity.
That said, brewing is one of the most regulated small business ventures in Australia. You’ll be dealing with alcohol licensing, excise, food safety, zoning approvals, workplace safety, and brand protection - often before you even brew your first batch for sale.
This guide walks you through a practical, Australian-focused legal checklist for starting a brewery. We’ll cover business structures and registrations, licensing and permits (including ATO excise manufacturer licensing), core compliance obligations, and the key contracts that help protect your new venture.
With the right preparation, you can set up your brewery safely, legally, and with confidence.
What Is A Brewery Business?
A brewery business manufactures beer (and sometimes other fermented or non-alcoholic beverages) for on-site consumption, wholesale, retail, or a mix of all three. This can look like a production brewery with a taproom, a brewpub with food service, a small microbrewery distributing locally, or a contract brewing model where production happens at a third-party facility but you own the brand and recipes.
Regardless of size, you’ll be operating within overlapping legal frameworks: alcohol licensing and excise, food safety standards, local council planning rules, employment and workplace safety laws, consumer law, and intellectual property protection. Understanding these foundations early will save time, reduce cost, and prevent compliance headaches later.
Is It Worth Setting Up A Brewery In Australia?
Australia’s craft beer market has matured - customers are loyal to local producers and actively seek unique styles, quality, and experiences. Many breweries thrive by building strong community presence and consistent product quality.
However, there are real hurdles: capital expenditure, lead times for fitout and approvals, ongoing excise obligations, and competition. Success often comes down to planning and execution across a few core areas:
- Clear business model and cashflow management
- Premises with suitable zoning and realistic fitout timelines
- Compliance with excise, liquor, food safety and WHS requirements from the outset
- Consistent product quality, distribution strategy, and brand protection
Startup costs vary widely depending on location, equipment (new vs used), and whether you operate a taproom. A compact microbrewery can sometimes launch lean (especially with contract brewing), but many new venues still budget in the hundreds of thousands of dollars once fitout and approvals are factored in. Plan for contingencies - unexpected works, compliance conditions, or equipment delays are common.
Step-By-Step Legal Checklist To Set Up A Brewery
1) Map Your Business Model And Plan
Start with a concise business plan that covers your product range, target market, distribution (taproom, wholesale, direct-to-consumer), pricing, and forecast costs and revenue.
This planning phase is also the best time to identify regulatory steps you’ll need to build into your timeline, like development approvals, a liquor licence, and ATO excise manufacturer licensing. A short feasibility pass on each critical approval reduces the risk of costly surprises later.
2) Choose Your Structure And Register The Business
Your business structure affects tax, liability, investment options, and how you pay yourself. Common options include:
- Sole trader: Simple to start, but no separation between personal and business liability.
- Partnership: Shared ownership and responsibility between partners, with joint liability.
- Company (Pty Ltd): A separate legal entity that limits personal liability and is usually preferred for breweries planning to hire staff, sign leases, and raise capital.
Many brewers opt to set up a company for limited liability and credibility with landlords, suppliers and investors.
Once you’ve decided, complete your registrations:
- Apply for an ABN (Australian Business Number)
- Register a business name if you won’t trade under your company name - a quick check and registration can be done via Business Name
- Register with ASIC if you’re incorporating
- Open a dedicated business bank account
- Register for GST if your annual turnover will exceed $75,000 (many breweries exceed this early)
If you have co-founders or investors, put governance foundations in place early - for example, a Shareholders Agreement and a Company Constitution to set out decision-making, roles, and exit pathways.
3) Secure The Right Premises (And Lease Terms Built For Breweries)
Breweries need sites zoned for manufacturing and, if relevant, hospitality and retail use. Before you sign anything, check your intended use with council and consider likely conditions (e.g. noise, hours, waste and trade waste agreements).
When negotiating your lease, brewery-specific issues matter: landlord consent to install equipment and drainage, extraction and noise control, access for deliveries, trade waste and water supply, and “make good” obligations at exit. A tailored Commercial Lease Review can help you secure fitout rights and avoid hidden risks.
4) Lock In Your Core Licences And Approvals
- ATO Excise Manufacturer Licence (Beer): You must obtain an excise manufacturer licence from the Australian Taxation Office before you manufacture beer for sale. Expect requirements around records, approved premises, security of product, and volumetric measurement. You’ll also be responsible for lodgements and payment of excise duty (unless a remission applies), usually on a periodic basis.
- Liquor licence: Apply for the appropriate state/territory producer/wholesaler licence and any on-premises authorisation for your taproom or brewpub. You’ll need RSA requirements for staff, neighbour consultations in many jurisdictions, and conditions around hours, minors, and signage.
- Development approval and building approvals: Fitouts usually require approvals (e.g. change of use, construction, signage, outdoor areas). Build the approval timeframe into your project plan.
- Food business registration: If you serve food or tastings, you must register as a food business with your local council under your state or territory Food Act (for example, Food Act 2003 (NSW), Food Act 1984 (VIC), Food Act 2006 (QLD)), and comply with the Food Standards Code.
- Trade waste/environment: Breweries generate trade waste, odour and noise. You may need a trade waste agreement with your water authority, and to meet state EPA requirements for noise and wastewater discharge.
- Workplace health and safety: You’ll need to manage hazards such as CO₂, hot liquids, chemicals, forklifts and manual handling. Put WHS risk assessments, training and PPE in place before commissioning equipment.
Licensing and approvals can be the longest lead-time items. It’s common to prepare them in parallel with lease negotiations and fitout design to keep your project moving.
5) Build Your Supplier And Distribution Foundations
Lock in reliable supply for malt, hops, packaging and CO₂, ideally with a written Supply Agreement that covers quality, delivery, pricing, liability and contingencies.
Plan your route to market early - self-distribution, wholesale distribution partners, taproom, or a mix. If you use distributors, get clear terms around exclusivity, payment, storage/handling, returns, and brand use.
6) Hire And Set Up Your People
Once you bring staff on board (brewers, taproom, sales, delivery), you’ll need compliant employment terms and workplace policies. Issue a tailored Employment Contract to each team member and make sure you’re meeting minimum entitlements and award coverage.
Add practical policies (e.g. safety, harassment, leave requests, incident reporting) and ensure everyone completes RSA (where applicable) and WHS training before opening day.
7) Protect Your Brand And Customer Touchpoints
Your brand name, beer names and label artwork are valuable. Check availability and conflicts before you invest, then register your trade mark to protect the brand as you grow.
If you sell online or operate a mailing list, publish a Privacy Policy and website terms, and keep your marketing compliant with spam and consumer law requirements.
What Laws Do Breweries Need To Follow In Australia?
Excise And Alcohol Licensing
Breweries that manufacture beer for sale must hold an ATO excise manufacturer licence. You’ll be responsible for accurate measurement of alcohol production, maintaining prescribed records, lodging returns, and paying excise duty at the applicable rate. The ATO also administers permissions like periodic settlement and may require security arrangements.
Separately, you’ll need a state/territory liquor licence. Licence conditions typically cover hours, areas where alcohol can be served, RSA training, signage, minors, and incident registers. Breaching licence conditions can lead to fines, suspension, or cancellation, so build ongoing compliance into your operations.
Food Safety
Serving food or tastings means you are a food business under your state or territory Food Act and must comply with the Australia New Zealand Food Standards Code. Expect food safety programs, council inspections, record-keeping, allergen management and clean-in-place (CIP) procedures for equipment.
Workplace Health And Safety (WHS)
Breweries have specific WHS risks: hot liquid and steam, confined spaces, CO₂ build-up, caustic chemicals, wet floors, forklifts and kegs. You must identify hazards, implement controls, train staff and consult with workers. A practical overview of your obligations is covered under an employer’s duty of care.
Employment Law
Pay the correct rates under the relevant modern award, provide National Employment Standards entitlements, and issue compliant contracts and payslips. Maintain rosters, breaks and record-keeping in line with your award and the Fair Work framework.
Australian Consumer Law (ACL)
When you sell beer, merchandise or hospitality services, the ACL applies to your advertising, pricing, consumer guarantees, and refund processes. Avoid misleading or deceptive conduct, and ensure your refund policies reflect the law (for example, faulty goods must be remedied). If you need tailored guidance on consumer obligations, speak with a consumer law specialist.
Privacy And Data
The Privacy Act 1988 (Cth) generally applies to businesses with annual turnover over $3 million, and to some smaller businesses in specific categories. Many early-stage breweries sit below this threshold, but if you collect personal information for e-commerce or marketing, it’s still best practice to publish a clear Privacy Policy and handle data securely. Payment data should be managed through compliant providers.
Environment And Trade Waste
Breweries generate wastewater, solids and odour. You may need a trade waste agreement with your water authority, a grease trap or pre-treatment, and adherence to EPA noise and discharge standards. Include these requirements in your site design and lease negotiations.
Tax And Finance
In addition to excise, breweries usually register for GST and may have payroll tax obligations as they grow. Good record-keeping is essential for excise and tax. Work with your accountant on structuring, GST and excise cashflow, and inventory systems - particularly as you scale distribution and SKUs.
What Legal Documents Will You Need?
Every brewery is different, but most will rely on a core set of contracts and policies. Put these in place before you open, so you start strong:
- Commercial Lease: Your lease should reflect brewery realities - fitout rights, drainage and services, noise and odour controls, trade waste, access, delivery logistics, and clear make-good provisions. A tailored Commercial Lease Review helps surface issues early.
- Supply Agreement: Set quality specs, delivery schedules, price review, IP and liability with key suppliers (malt, hops, packaging, CO₂). A written Supply Agreement reduces disruption risk.
- Distribution/Wholesale Terms: If you sell to venues or distributors, issue clear terms (pricing, payment, title and risk, returns, brand usage, territory and exclusivity). Terms can be incorporated into a Terms of Trade document for wholesale accounts.
- Employment Contracts: Set role, duties, classification or salary, hours, confidentiality and IP, and post-employment restraints where suitable, using a compliant Employment Contract.
- Workplace Policies: Safety, harassment and discrimination, leave, incident reporting, social media and alcohol service expectations - these support consistent management and help meet WHS obligations.
- Privacy Policy & Website Terms: If you run a website, online shop or mailing list, publish a Privacy Policy and website terms to set rules for online sales and use.
- Brand Protection: Secure your name and logo early with trade mark registration. You can register your trade mark and build a brand asset that grows with you.
- Shareholders Agreement (if applicable): If you have co-founders or external investors, set out ownership, decision-making, vesting, and exit mechanisms so the business can scale smoothly.
- Non-Disclosure Agreement (NDA): Use NDAs when sharing recipes, processes, or financials with prospective partners contractors or investors pre-launch.
Not every brewery needs every document on day one, but most will need several of the above. The key is tailoring documents to your model (taproom vs wholesale only, contract brewing vs in-house, etc.) and your growth plans.
Buying An Existing Brewery Or Franchising?
Buying an existing venue can fast-track opening, but due diligence is critical. Review the business sale agreement, historical compliance with excise and liquor laws, equipment condition, supplier and distribution contracts, employment liabilities, IP ownership, and the lease (including rent review and make good obligations). Confirm that licences and permits can be transferred or reissued.
If you’re exploring a franchise, you’ll receive a disclosure document and a franchise agreement governed by the Franchising Code of Conduct. Understand fees, territories, supply restrictions, marketing obligations, and termination rights before you commit. Independent legal review will help you weigh your options and negotiate fair terms.
Key Takeaways
- Setting up a brewery in Australia involves strict regulation across excise, liquor licensing, food safety, zoning and WHS - plan these approvals and build them into your timeline.
- Choose the right structure early; many founders incorporate for limited liability and growth, then register for ABN, GST and banking to operate cleanly.
- Secure a premises with appropriate zoning and a lease that allows for brewery fitout, trade waste and realistic make-good obligations.
- Before manufacturing beer for sale, obtain an ATO excise manufacturer licence and set up records and systems to manage excise duty accurately.
- Protect your business with core contracts: lease, supply and wholesale terms, employment agreements, privacy/website terms, and trade marks for your brand.
- Consumer law, privacy, and employment obligations apply from day one - build compliant processes into daily operations, not as an afterthought.
If you would like a consultation on starting a brewery business in Australia, you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no-obligations chat.







