Importing goods into Australia remains one of the most effective ways to diversify and expand your business in 2025. By tapping into international suppliers, you can access a wider range of innovative products and competitive pricing that often aren’t available locally. This global approach can give your business a significant edge in today’s competitive market.

Advances in digital technology and shifting international trade policies mean that sourcing goods from overseas has never been easier. Whether you’re looking for cutting‐edge electronics, unique fashion items, or specialised industrial components, importing offers opportunities to meet consumer demand in fresh and exciting ways.

However, while the benefits are substantial, the process of importing can seem daunting. You need to navigate a myriad of legal issues, regulatory requirements, and logistical challenges. This updated 6-step guide is designed to help you confidently move through the process in 2025, ensuring that your shipments meet the latest compliance standards.

Let’s dive into each step and explore practical tips and insights that will prepare you for success in a dynamic global market. Remember, thorough planning and advice from trusted legal resources – like our comprehensive guides on legal requirements for starting a business – can make all the difference.

1. Look for a supplier

The first step may sound obvious but finding a reliable supplier is absolutely crucial. In 2025, with an increased number of global marketplaces and e-commerce platforms, your challenge is to carefully source providers who are both reputable and capable of meeting your quality requirements.

Conduct thorough research by requesting product samples, checking reviews, and even visiting trade shows (virtually or in-person) where possible. Ensuring that you are dealing with a trustworthy supplier helps to mitigate risks such as delayed shipments, poor product quality, or even fraudulent activity.

It’s also wise to leverage resources like international business councils or your local consulate for advice. These organisations can often point you toward suppliers with a proven track record. Additionally, consider utilising industry-specific networking platforms and forums where other business owners share their experiences.

Don’t forget the importance of a robust contract. Clear terms protect you from misunderstandings down the line. For tips on drafting and reviewing agreements with your suppliers, check out our guide on contract review and redrafting services, which can help you secure a beneficial arrangement.

2. Know what laws apply to your goods

Australia does not require a universal import licence; however, specific goods and industries are subject to tailored regulatory requirements. In 2025, understanding which permits or approvals you need is more important than ever.

Each shipment must clear Australian Customs, and every type of imported good is subject to strict standards. For example, while general consumer goods typically pass through without additional permits, items like food, chemicals, or pharmaceuticals may require special approval from regulatory bodies such as FSANZ or the Therapeutic Goods Administration.

Before you finalise your order, make sure to check the specific regulations for your products. The Australian Border Force website provides up-to-date information on import requirements, including whether your products might need to be quarantined or subjected to additional inspections.

Also consider the impact of intellectual property laws. Infringing on trade marks, copyrights, or even misusing protected logos – such as those related to the Olympics – can result in your goods being seized at the border. For a deeper dive into safeguarding your IP, explore our detailed comparison on trademark vs copyright issues in Australia.

3. Understand what taxes apply to your goods

Imported goods in Australia are subject to various fees, duties, and taxes. In 2025, your products may incur charges such as customs duty, excise duty, and the Goods and Services Tax (GST). These costs are applied based on the goods’ type, value, and country of origin.

GST is a key consideration; almost all imported goods attract this tax. You can learn more about how GST and import duties work on the ATO website. Staying informed about these charges will help you accurately estimate your cost of goods sold.

It’s also important to note that Australia’s participation in various Free Trade Agreements (FTAs) can reduce or exempt some of these import dues. If there is an FTA in place with the country you are importing from, you may qualify for reduced tariffs – a significant saving in the long run. For further details, our resources on legal requirements for business provide additional insights into how international trade agreements can benefit your bottom line.

Because tax regulations are periodically updated, it’s recommended to consult with a tax professional to ensure your calculations are current and to take advantage of any concessions or rebates available in 2025.

4. Have you got the right labels?

While not every imported product is required to have a label, most consumer goods are mandated to display certain information. Labels usually need to be in English and must provide details such as the country of origin, an accurate description of the goods, and the addresses of both the sender and the receiver.

For imported items subject to health, safety, or environmental regulations—like food or cosmetics—additional labelling standards may apply. These could include nutrition facts, ingredient lists, or usage instructions. Staying current with these requirements is crucial; the Australian Border Force’s labelling guide is an excellent resource for the latest standards.

Ensuring that your products are accurately labelled can prevent costly delays at the border and save you from potential legal disputes later on. It’s always better to invest time in verifying that your labelling complies with both domestic and international regulations.

5. Think about product liability and insurance

Product liability remains a significant concern for importers. This legal principle holds manufacturers, distributors, or suppliers accountable if defective goods cause damage or injury. In 2025, if you import products where manufacturing standards vary, the responsibility for any mishaps ultimately falls on you as the importer.

Recent cases have highlighted that even well-established brands can face liability issues if imported products do not meet local safety standards. To avoid such risks, it’s wise to secure comprehensive product liability insurance that covers potential claims related to defective goods.

In addition, having well-drafted contracts with your overseas suppliers can define responsibilities and limit your exposure. For further guidance, see our article on Product Liability in Australia, which explores the key aspects you need to consider.

Furthermore, if you’re entering into long-term supply agreements, it might be beneficial to discuss indemnity clauses with your legal advisor. These clauses can provide an extra layer of protection by ensuring that the supplier maintains responsibility for their product quality.

After your goods have successfully cleared customs, ensuring they reach their final destination is the next challenge. Efficient logistics planning is critical in 2025, with supply chains still adapting to global shifts and occasional disruptions.

This step involves coordinating both international and domestic shipping, managing freight handling at ports, and ensuring proper storage facilities if needed. Keeping a close eye on these logistics not only prevents delays but also helps in controlling overall costs.

Reliable contracts with logistics providers are essential. Whether you’re working with freight forwarders or local transport companies, detailed agreements can protect your interests and clarify responsibilities. For advice on contract essentials, our guide on contract review and redrafting can offer useful tips.

Additionally, it’s imperative to factor in insurance for freight and handling. Unexpected delays, damaged goods, or transit issues should be covered under comprehensive logistics insurance. As international trade evolves, regularly reviewing these contracts and insurance policies will ensure your business remains resilient against unforeseen disruptions.

With the increasing digitisation of logistics, many importers are also exploring innovative supply chain solutions. Adopting digital tracking systems and working with tech-savvy providers can streamline processes and reduce risk. For more insights on modern business practices, consider our business start-up guide which covers a range of digital adaptation strategies.

What to take away…

Importing goods into Australia in 2025 may seem complex at first glance, but it doesn’t have to be overwhelming. By following these 6 steps—sourcing a reliable supplier, understanding the applicable laws, knowing your tax obligations, ensuring proper labelling, addressing product liability issues, and meticulously planning your logistics—you can streamline the entire process.

The key is to be proactive: stay informed about regulatory changes, maintain clear and thorough documentation, and secure the necessary contracts and insurance. Each step is essential for protecting your business from potential legal and financial pitfalls.

In today’s fast-paced market, even small oversights can have significant impacts on your supply chain and bottom line. For example, missing a critical labelling requirement or failing to update your contract terms to reflect the latest legal standards can lead to costly delays, seizures at the border, or legal disputes. We suggest reading our in‐depth articles on topics such as trademark versus copyright protections to ensure you’re fully covered.

If you’re planning your next shipment and need assistance with drafting robust import/export contracts, consider exploring our Import/Export Agreement services. These services are tailored to protect your interests and help your business navigate the legal challenges of global trade.

Finally, should you have any questions or require tailored legal advice on your import processes, feel free to contact our team at Sprintlaw for a free consultation. Our experts are here to help ensure your business stays compliant and thrives in an ever-changing international marketplace.

About Sprintlaw

Sprintlaw's expert lawyers make legal services affordable and accessible for business owners. We're Australia's fastest growing law firm and operate entirely online.

5.0 Review Stars
(based on Google Reviews)
Do you need legal help?
Get in touch now!

We'll get back to you within 1 business day.

  • This field is hidden when viewing the form
  • This field is for validation purposes and should be left unchanged.

Related Articles