Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
If you’re building a new product or feature in Australia, you may have heard about the “innovation patent”. For years, it offered a faster, more accessible way for small businesses to protect incremental inventions.
However, the innovation patent system has now been phased out. That doesn’t mean you’re unprotected - it just means your IP strategy needs to use the options available today.
In this guide, we’ll explain what happened to innovation patents, what protections are still available, and a practical, step-by-step approach to safeguarding your idea and commercialising it with confidence.
What Was The Innovation Patent In Australia?
The innovation patent was Australia’s “second-tier” patent right designed to protect incremental or short-lifecycle inventions. It was popular with SMEs because it had a lower threshold for inventiveness than a standard patent and provided a maximum 8-year term (shorter than the 20 years granted for a standard patent).
Key features included:
- Faster grant than a standard patent (often without full examination upfront).
- Lower “innovative step” threshold (easier to meet than the standard patent’s “inventive step”).
- Shorter term protection (up to 8 years).
It filled an important gap for businesses with incremental improvements, hardware add-ons, manufacturing tweaks or software features that needed a relatively quick route to protection.
Is The Innovation Patent Still Available?
No - new innovation patent applications are no longer accepted. The system closed to new filings on 25 August 2021 as part of Australia’s broader patent law reforms.
Here’s what that means in practical terms:
- You can’t file a new innovation patent application now.
- Existing innovation patents remain in force until they expire (up to 8 years from filing).
- Divisionals are still possible only if they stem from applications filed before 25 August 2021 (this is a narrow pathway and depends on your filing history).
For most small businesses starting today, the focus shifts to standard patents and other IP tools (designs, trade marks, copyright and confidential information) to build layered protection around your product and brand.
What Are Your Options Now To Protect New Ideas?
The end of the innovation patent doesn’t mean you’re out of options. In fact, most strong IP strategies use a combination of rights to cover the invention, the look/feel, the brand and the confidential know‑how behind it.
Standard Patent (With Provisional Applications)
A standard patent protects inventions that are new, useful and involve an inventive step. It offers up to 20 years of protection, but it takes time and rigour to pursue. A common pathway is to start with a provisional application, which secures a priority date and lets you say “patent pending” while you refine, test and seek funding.
Consider a provisional if you’re moving quickly, speaking with partners or investors, or launching to market soon. It buys you 12 months to file a complete (standard) application in Australia and potentially overseas.
Design Registration For How Your Product Looks
If your competitive edge is in the appearance of your product (shape, configuration, pattern or ornamentation), design registration is a fast and cost‑effective right to consider. It doesn’t protect how something works - it protects how it looks.
Many product businesses combine a patent (function) and a design right (appearance) to create a stronger moat. If design protection is part of your strategy, a Registered Design can be a valuable layer.
Trade Secrets And Confidential Information
Not everything needs to be patented. Some technologies or processes are better kept as trade secrets, especially if they’re hard to reverse engineer or you want protection to last indefinitely (for example, algorithms, recipes, or manufacturing methods).
Trade secret strategies rely on strong confidentiality controls. Use a Non-Disclosure Agreement when sharing sensitive information with suppliers, testers or potential partners, and limit internal access on a need‑to‑know basis.
Trade Marks For Brand Protection
Patents and designs don’t protect your brand - that’s where trade marks come in. Register your name, logo or tagline so competitors can’t piggyback on your reputation when you launch. A trade mark can last indefinitely, as long as you keep it registered and in use.
If brand protection is on your roadmap, it’s smart to register your trade mark early in your growth plan.
Copyright For Software, Content And Documentation
Copyright arises automatically in Australia (no registration) and protects the expression of ideas - for example, software code, product manuals, marketing copy and diagrams. It won’t protect the functional idea itself, but it’s a useful part of the IP mix for tech-enabled products.
Step-By-Step: Building An IP Strategy Without The Innovation Patent
If the innovation patent would have been your go-to, here’s a practical roadmap to follow now.
1) Map Your IP
List what’s truly novel in your product: function (potentially patentable), appearance (possibly registrable as a design), branding (trade mark) and confidential know‑how (trade secret).
Be specific and separate the elements. This helps you decide which right fits each piece.
2) Lock Down Confidentiality
Before you talk to manufacturers, investors or beta customers, put NDAs in place and restrict internal access to “need to know”. Clear confidentiality processes make or break a trade secret strategy.
Use an NDA when appropriate, and build confidentiality into your broader contracts, too.
3) Secure Early Filing Dates
If patent protection is on the table, consider filing a provisional application to establish an early priority date. For appearance-driven products, plan your design filing before any public disclosure if possible (public disclosure can affect registrability).
4) Protect Your Brand
Run brand searches and file trade mark applications early. Branding work tends to move quickly - locking it in sooner avoids costly rebrands and stops look‑alikes from emerging in your space.
5) Get Your Ownership In Order
If contractors, freelancers or suppliers contribute to the invention, ensure you own the IP. Use an IP Assignment so all rights vest in your business. This is critical for funding, licensing and exit value later.
6) Prepare To Commercialise
Decide whether you’ll manufacture and sell yourself, license the technology to others, or a mix of both. If licensing is part of the plan, put a clear IP Licence in place covering scope, territories, royalties and enforcement.
7) Stay Compliant As You Scale
As you launch, ensure your website and product ecosystem meet Australian rules - for example, a compliant Privacy Policy if you collect customer data, and fair marketing and refund practices under the Australian Consumer Law.
If you’re unsure which combination of rights is right for you, it’s worth speaking with an intellectual property lawyer early so you don’t miss the best filing windows.
Commercialising Your IP: Licences, Sales And Investment
Protecting your idea is step one. Step two is turning it into revenue - and making sure you retain control of what matters most.
- Licensing: Grant others the right to use or sell your technology in defined markets. A tailored IP Licence should set out scope, exclusivity, reporting, royalty structures, quality control and termination rights.
- Assignments and exits: If you sell your technology or the business, an IP Assignment transfers ownership cleanly and signals to buyers and investors that title is clear.
- Partnerships and manufacturing: Use NDAs, supply agreements and clear IP clauses to avoid “scope creep” and accidental disclosure with partners.
- Funding and diligence: Investors will look for proof that you own your IP and have filed or secured key rights. Keep your filings, assignments and contracts organised.
A commercialisation plan that blends legal protection with market timing usually delivers the best leverage in negotiations - whether you’re licensing, partnering or raising capital.
Common Questions From SMEs About Patents In Australia
Can I Still Get Any Kind Of “Innovation Patent” Now?
No. New innovation patent applications aren’t available. If you didn’t file before 25 August 2021 (or you don’t have an eligible earlier filing that allows a divisional), you’ll be looking at a standard patent pathway or other IP rights.
Should I File A Provisional Patent Application?
Often, yes - especially if you need to talk to partners or launch soon. A provisional secures an early priority date and lets you say “patent pending” while you gather data and funding for the complete (standard) application. Talk to a patent professional to ensure your provisional properly captures the invention.
What If I’ve Already Publicly Disclosed My Idea?
Public disclosure can harm patentability. Australia has a limited “grace period” for certain disclosures by the inventor, but the rules are technical and deadlines are strict. If disclosure has occurred, get advice immediately to see what’s still possible and what to do next.
Do I Need Both A Patent And A Design Registration?
Not always. They protect different things. A patent protects function; a design protects appearance. Some products need both; others don’t. Map what drives your competitive advantage, then choose the right mix - for appearance-driven products, a design registration can be quick to secure.
Is A Trade Mark Necessary If I’m Focusing On Patents?
Yes, in most cases. Your brand is how customers find and trust you. A patent won’t stop someone using a confusingly similar name or logo - a trade mark will. It’s smart to register your trade mark alongside your technical IP strategy.
Can I Rely On NDAs Instead Of Patents?
NDAs are essential for confidential discussions, but they don’t replace patents or designs. If a competitor independently builds the same feature without breaching confidentiality, an NDA won’t help. Use NDAs to control disclosure and patents/designs to secure enforceable exclusive rights where appropriate.
What Legal Documents Will Help Protect Your Innovation?
Depending on your product and go-to-market plan, consider these core documents:
- Non-Disclosure Agreement (NDA): Sets clear confidentiality obligations when sharing sensitive information with partners, suppliers or testers. Use a robust Non-Disclosure Agreement before detailed discussions.
- IP Assignment: Ensures your business owns all IP created by employees, contractors and consultants. An IP Assignment is crucial for clean ownership and investor due diligence.
- IP Licence: Lets you commercialise technology without selling it outright. A tailored IP Licence should cover territory, exclusivity, royalties and quality control.
- Trade Mark Registration: Protects your brand name and logo; consider filing as you prepare to launch so you can enforce your rights from day one. You can register your trade mark in key classes aligned with your product.
- Design Registration: For products where aesthetics matter, a Registered Design guards the look and feel against copycats.
- Privacy Policy: If you collect any personal information (sign-ups, usage data, customer support), a compliant Privacy Policy is required and builds trust with users.
You might not need every document on day one, but putting the right ones in place early will reduce risk, support funding conversations and make scale-up smoother.
How To Choose The Right Mix For Your Business
There’s no one-size-fits-all answer. Consider:
- What’s genuinely new - function, appearance, process, or brand?
- Time-to-market - do you need coverage quickly, or can you invest in a longer patent path?
- Reverse-engineering risk - could a competitor easily replicate it without access to your confidential info?
- Commercial goals - will you sell products yourself, license the tech, or build for acquisition?
- Budget - it’s normal to stage filings and prioritise the highest-value rights first.
A short strategy session can help you map the layers (patent/design/trade mark/secret) to your roadmap and choose the best filing sequence.
Key Takeaways
- Australia’s innovation patent has been phased out; new applications aren’t available, but existing innovation patents remain in force until they expire.
- Most SMEs now combine standard patents (often starting with a provisional), design registrations, trade marks and trade secrets to protect different aspects of a product.
- Lock down confidentiality early with a Non-Disclosure Agreement and clear internal controls - especially if a trade secret strategy is part of your plan.
- Get ownership right from day one using an IP Assignment for staff and contractors; this is critical for investment, licensing and exit.
- Commercialise confidently with well-drafted IP Licences, brand protection and a compliant Privacy Policy as you go to market.
- Choosing the right mix depends on your invention, timelines and budget - setting a tailored IP strategy early will save time and cost later.
If you’d like a consultation on protecting your innovation in Australia, you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no‑obligations chat.








