Intellectual Property Articles
Expert articles and practical legal guides on intellectual property for australian businesses.

Who Owns Content and Creative Work in a Corporate Wellness Business?
Corporate wellness businesses create valuable content, but ownership is not always obvious. Learn who usually owns workshops, guides, videos and branded

Protecting Your Brand Name, Logo and Reputation in Australia
Your brand is often the first thing customers notice - and a big reason they choose you over someone else. It might be your business name, your logo, your colours, your tagline,...

Unregistered Trade Marks in Australia: What Rights Does Your Business Have?
An unregistered trade mark can still give your business rights in Australia, but those rights are narrower and harder to enforce than registration. Learn

VC Assumptions in Australia: How They Impact Startup Deals
VC assumptions can shape your valuation, control and due diligence process well before an investment closes. Here’s what Australian founders should check

Using Freelancers in a Market Research Agency: Who Owns the IP?
Using freelancers in a market research agency can create real IP risks if your contracts are unclear. Learn who usually owns reports, questionnaires, data

Who Owns the IP in an Australian Cloud Software Business?
IP ownership in an Australian cloud software business is not always straightforward. Learn who usually owns code, branding, customer data rights and

Protecting Your Graphic Design Business in Australia
Learn how to legally protect your graphic design business in Australia with clear advice on contracts, copyright, trade marks, contractors, privacy and

Patent Types in Australia: Standard vs Provisional for Startups
If you’re building a product-based startup, it’s normal to wonder whether you should patent your idea - and if so, what patent options are actually available in Australia. The tricky part is...

Adding a Trade Mark Class in Australia: When and How to Expand Your Protection
Expanding your brand into new products or services can leave a gap in your trade mark protection. Here’s when Australian businesses may need an additional

How to Protect the Brand of Your Australian Tutoring Platform
Building an Australian tutoring platform means protecting more than a name. Learn how trade marks, contracts, privacy and clear ownership of content can

IP Assignment Clauses for Australian Fashion Brands
For Australian fashion brands, a clear IP assignment clause can be the difference between owning your designs and only having limited permission to use

Designing a Distinctive Trade Mark: Steering Clear of Generic Terms
Choosing a brand that is too generic can make trade mark registration and enforcement much harder. This guide explains how Australian businesses can

What Is a Batna? Negotiation Basics for Startups and Small Businesses
A BATNA is your best alternative if a deal falls through. Learn what it means for Australian startups and small businesses, and how contracts

Trade Mark Checks for Allied Health Clinics in Australia
Planning a new clinic or rebrand? Here is how trade mark checks work for allied health clinics in Australia and when brand risk can arise.

IP Ownership for Online Course Platforms in Australia
Online course platforms often assume they own all course materials, branding and platform content, but Australian law does not always work that way. This

IP Assignment Clauses for Australian Online Course Platforms
For Australian online course platforms, an IP assignment clause can decide who owns course content, source files and updates. Here is what to include.

IP Ownership for Creative Agencies and Studios in Australia
Creative agencies and studios often assume payment settles ownership, but Australian IP law is rarely that simple. This guide explains who owns creative

Software Escrow: Protect Your Business If a Supplier Fails
Software escrow can help protect your business if a software supplier becomes insolvent, stops supporting a product or disappears. Learn how escrow works

Trade Mark Checks Before Launching a Coworking Space in Australia
Launching a coworking space in Australia? Trade mark clearance should happen before you sign a lease, order signage or build your brand. Here is what to

IP Assignment Clauses for Australian Wholesale Distributors
An IP assignment clause in a wholesale distribution agreement can transfer ownership of local marketing materials, packaging changes, product improvements

Are Computer Program Algorithms Protected by Copyright in Australia?
In Australia, copyright can protect software code and technical expression, but it usually does not protect an algorithm as a bare idea or method. Here is

Who Owns Creative Work Commissioned by an Australian Art Gallery?
If an Australian art gallery commissions artwork, branding, photography or exhibition content, who owns the copyright? This guide explains the default

Video-game Shop Launch: Legal Set-up from Lease to Licence
Launching a video-game shop in Australia means more than finding stock and signing a lease. This guide covers the legal setup, from business structure and

Brand Clearance for Australian Businesses: Why It Matters Before You Launch
A brand clearance review helps Australian businesses check whether a proposed name or logo is likely to clash with existing trade marks or market use
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