Alex is Sprintlaw's co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
If you’re building a startup or scaling a small business, there’s a good chance you’ll eventually want a way to reward key people without burning through cash.
Equity incentives can help you attract (and keep) great talent, align everyone to the same growth goals, and create a clear “we’re in this together” culture.
But when you start exploring equity, you’ll quickly run into a common question: performance rights vs options - which one actually makes sense for your business?
This guide breaks down how performance rights and options can work in Australia, the practical pros and cons for founders, and the key legal and tax issues to think about before you offer equity to employees, contractors, or advisers.
What Are Performance Rights And Options (In Plain English)?
Although they’re both used as equity incentives, performance rights and options are not the same thing. The best choice often depends on your stage of growth, your cap table, your valuation, and what you’re trying to motivate.
What Are Options?
An option gives someone the right (but not the obligation) to buy shares in your company later, usually if certain conditions are met (like time-based vesting, performance targets, or an exit event).
Options usually involve:
- Exercise price: the price the person pays to acquire the shares later (often set at market value, and sometimes structured differently depending on the plan and tax rules)
- Vesting conditions: what must happen before the option can be exercised (eg 4-year vesting with a 1-year cliff)
- Exercise: the person chooses to pay the exercise price to convert the option into shares
From a business perspective, options are popular because they can create “buy-in” - the person needs to pay to become a shareholder, and the upside usually comes from company growth.
What Are Performance Rights?
Performance rights (sometimes called “rights”, “share rights” or “performance rights”) typically give someone the right to receive shares in the future if certain conditions are met - and importantly, they’re often structured with no exercise price.
Performance rights usually involve:
- Vesting conditions: time-based vesting, performance hurdles, or both
- Conversion: once vested, the rights convert into shares (or sometimes a cash equivalent) without the person paying an exercise price
- Forfeiture rules: what happens if the person leaves early or doesn’t meet milestones
In other words, performance rights can be designed to feel more “automatic” than options - if the person meets the conditions, they receive shares.
Why The Confusion Happens
When founders compare performance rights vs options, they’re usually comparing outcomes (“how do we reward someone with equity?”) rather than the legal mechanism used to get there.
Both can work well. But they create different incentives, different admin, and often different tax outcomes - which is why it’s worth choosing carefully.
Performance Rights vs Options: The Practical Differences For Your Business
If you’re trying to decide between performance rights and options, it helps to compare them across the things founders actually care about: cost, motivation, simplicity, dilution, and investor readiness.
1. Upfront Cost And Cash Flow
- Options: the person usually pays the exercise price when they convert into shares. This can create cash inflow to the company (though not always meaningful).
- Performance rights: typically no exercise price, so the company doesn’t receive money when the shares are issued.
If you want a structure that doesn’t require your team to find cash to exercise, performance rights can feel more accessible - especially for early-stage hires.
2. “Skin In The Game” And Incentives
- Options: because the person pays to exercise, there’s often a stronger sense of ownership and decision-making interest once exercised.
- Performance rights: the person may receive shares without paying, so the incentive is more about meeting milestones and staying long enough to vest.
Neither is “better” - it depends on what behaviour you’re trying to drive.
3. Valuation Sensitivity
Options tend to be more sensitive to valuation because the exercise price is usually linked to the company’s value (and needs to be defensible for governance and, where relevant, tax purposes).
Performance rights can sometimes feel simpler at higher valuations because the person isn’t required to pay a potentially expensive exercise price. But you still need to think about how the rights are valued and taxed in your circumstances.
4. Cap Table And Dilution
Both options and performance rights can dilute existing shareholders when they turn into shares.
What matters is how you structure:
- the size of the pool (eg 5–15% employee equity pool)
- when the equity is issued (at grant vs at vesting/exercise)
- whether you use new shares or buy-back/secondary sales (less common early on)
This is where having a clear governance document (and investor-friendly drafting) is essential, including your Company Constitution and any shareholder arrangements you’ve agreed with co-founders.
5. Administration And Ongoing Management
Both structures need careful record-keeping and clear documents. But in practice:
- Options can require extra admin around exercise mechanics, payment handling, and issuing shares at exercise.
- Performance rights can require careful drafting around conversion events, performance testing, and what happens on exit.
Either way, the more people you grant equity to, the more you’ll want a clean process - and a consistent set of templates you can reuse.
When Should You Use Performance Rights (And When Are Options Better)?
There’s no universal rule here, but there are some common patterns we see with Australian startups and small businesses.
Performance Rights Can Make Sense If…
- You want milestone-based rewards (eg revenue targets, product delivery, expansion goals).
- You don’t want your team to pay to get equity, especially if you’re hiring early and want the offer to feel attractive.
- You want equity to “just happen” if conditions are met, rather than relying on the person to take action to exercise.
- You’re designing incentives for senior leaders where performance hurdles are a key part of the deal.
Performance rights are often used in more “structured” incentive settings where performance measurement matters.
Options Can Make Sense If…
- You want people to opt-in to becoming shareholders (rather than automatically receiving shares).
- You want to align exercise price with current value, so the upside is primarily linked to future growth.
- You want a familiar model for startups (many investors and advisers are used to option plans).
- You want flexibility around timing (eg exercise on exit, exercise windows after vesting).
Options are very common in early-stage startups, particularly where the business expects valuation growth and wants to reward that growth.
What About Founders, Advisers, And Contractors?
Equity doesn’t only come up for employees. You might also consider equity incentives for:
- technical co-founders
- advisers (eg industry experts)
- long-term contractors (careful here - you’ll want the relationship clearly documented, and the tax/legal treatment can differ depending on whether the recipient is an employee, director or genuinely independent contractor)
If equity is being issued to help form or stabilise the founding team, you may also want to document the commercial deal clearly using a Founders Agreement and (where relevant) a Share Vesting Agreement to protect the business if someone leaves early.
Key Legal And Tax Considerations In Australia (Before You Offer Equity)
This is the part many founders underestimate: equity incentives aren’t just a “nice idea” - they’re a legal and tax structure that can create real risk if you get it wrong.
1. You’re Creating (Or Promising) Ownership Rights
Even if you’re not issuing shares immediately, you’re creating rights that may convert into shares later. That affects:
- your cap table planning
- future investment rounds
- control and voting (once shares are issued)
- what happens on exit
This is also why you’ll often need to align your incentive plan with your Shareholders Agreement (or put one in place if you don’t already have one).
2. Employee Share Scheme (ESS) Rules May Apply
In Australia, equity incentives offered to employees (and sometimes directors, and in limited cases other service providers) may fall under the Employee Share Scheme (ESS) tax regime.
The ESS rules can affect:
- when the person is taxed (at grant, at vesting, at exercise, or at sale)
- how the benefit is valued
- whether any tax concessions apply (including “start-up” concessions, if you meet the eligibility criteria)
Because the right structure depends on your company’s stage, the recipient’s status (employee/director/contractor), and the offer terms, it’s worth getting both legal and tax advice before you roll it out (including from an accountant or tax adviser). Many businesses formalise the arrangement using an Employee Share Scheme.
3. You Need Clear “Good Leaver / Bad Leaver” Outcomes
What happens if someone leaves before their equity vests?
This is one of the biggest risk areas for startups. You generally want your documents to clearly address:
- what counts as a resignation vs termination for cause
- whether unvested rights/options lapse automatically
- whether vested equity can be kept, bought back, or must be transferred
If this isn’t crystal clear, you can end up negotiating it at the worst possible time - during a dispute, a resignation, or an acquisition.
4. Corporations Act, Financial Product Rules, And Shareholder Approvals
Depending on how your company is set up, offering options or rights can trigger Corporations Act issues (including whether the incentive is treated as a “financial product” and whether disclosure, licensing, and other compliance obligations apply). Startups often rely on exemptions and relief (including for employee incentive schemes), but you need to make sure your offer fits within the relevant rules.
Separately, issuing options or rights (and then issuing shares) can also trigger governance steps such as:
- director approvals
- shareholder approvals (in some cases)
- updates to share registers and ASIC notifications
If you’re not yet incorporated, or you need to clean up your structure before issuing equity, you may want to start with a proper Company Set Up so your foundation documents match what you’re trying to achieve.
5. Don’t Accidentally Promise “Equity” In An Employment Contract
One common mistake is putting a loose equity promise in an employment offer (eg “you’ll receive 2% equity”) without clarifying:
- is it options or performance rights?
- is it 2% of current shares or fully diluted?
- what vesting applies?
- what happens if the person leaves?
If you’re hiring, it’s usually better to keep employment terms and equity plan terms coordinated but separate, using an Employment Contract and a properly drafted equity plan (with plan rules and an individual grant letter).
How To Set Up Performance Rights Or Options (Without Creating A Mess Later)
Equity incentives work best when you treat them like a system, not a one-off negotiation.
Here’s a practical setup pathway many startups follow.
1. Decide What You’re Actually Trying To Achieve
Before you choose between performance rights vs options, get clear on your goal. For example:
- Are you trying to attract someone you can’t afford in cash?
- Are you rewarding loyalty over time (retention)?
- Are you motivating a measurable outcome (performance hurdle)?
- Are you creating a pathway to ownership for senior staff?
Your goal should drive your structure, not the other way around.
2. Map Out The Commercial Terms
Most equity incentive offers include some combination of:
- number of rights/options (or percentage equivalent)
- vesting schedule (eg monthly over 4 years with a 12-month cliff)
- performance hurdles (if using performance rights)
- exercise price (if using options)
- leaver rules
- exit rules (what happens if the company is sold)
At this stage, it’s also worth thinking about your share structure - for example, whether different share classes are relevant to your growth plan and investor negotiations.
3. Put The Right Documents In Place
Equity incentives usually involve a few layers of documents (not just one). Common documents include:
- Plan rules (the master document setting how the plan operates)
- Grant letter (the specific offer to the individual)
- Board/shareholder resolutions approving grants and future share issues
- Option deed or equivalent grant instrument (depending on your structure)
Some businesses also use a dedicated Option Deed where appropriate, particularly when you want a clear standalone document for a specific grant.
4. Make Sure Your Cap Table Can Handle It
Even if you’re early-stage, you want a cap table that can handle growth. That means tracking:
- issued shares
- unissued equity pool (if you’re reserving it)
- granted options/rights
- vested vs unvested positions
This is important for investors, but it’s also important for you - it stops accidental over-granting and helps you understand dilution before it becomes a problem.
5. Communicate It Clearly (So People Value It)
Equity incentives can backfire if your team doesn’t understand them.
When you make an offer, consider explaining in plain English:
- what they need to do to receive shares
- when they can benefit (eg on an exit, or after exercise)
- what happens if they leave
- what rights they do (and don’t) have before becoming a shareholder
Clear communication reduces disputes and helps your team actually feel motivated by the incentive.
Common Pitfalls We See With Performance Rights And Options
Equity incentives are powerful, but they’re also one of the easiest places for startups to create avoidable legal and commercial risk.
Giving A “Percentage” Without Defining The Maths
“You’ll get 2%” can mean multiple things:
- 2% of current issued shares
- 2% on a fully diluted basis
- 2% after the next funding round
- 2% only if fully vested and exercised
If you don’t define it, you’ll likely end up renegotiating it later - and usually at a time when the relationship is under pressure.
Not Aligning Equity Terms With Your Founder Arrangements
If you have multiple founders, you want a consistent approach to:
- decision-making
- issuing new equity
- what happens if someone exits
When these aren’t aligned, equity grants can trigger internal conflict fast.
Forgetting About Exit Mechanics
On an acquisition, you’ll need a clear answer to questions like:
- Do options accelerate vesting on exit?
- Do performance rights convert automatically?
- Can the buyer cash-out unvested rights/options?
Exit terms are one of the first things investors and acquirers look at - and messy equity plans can slow down (or even derail) deals.
DIY Documents That Don’t Match Australian Requirements
Templates can be tempting. But equity incentives sit at the intersection of employment, tax, and corporations law - and small drafting mistakes can create big consequences.
A plan that’s tailored to your company, your share structure, and your goals is usually the safest path (and often saves time and cost later).
Key Takeaways
- When weighing performance rights vs options, it helps to start with the mechanism: options usually involve an exercise price, while performance rights often convert into shares without the person paying to exercise.
- Both options and performance rights can be strong tools for retaining and motivating key people, but they affect dilution, governance, and future fundraising.
- Equity incentives in Australia may fall under Employee Share Scheme (ESS) rules, which can change how and when people are taxed, and whether concessions apply.
- Clear documentation matters - especially around vesting, performance hurdles, leaver rules, and what happens on an exit.
- Equity terms should align with your broader governance setup, including your company constitution and shareholder arrangements.
- Getting the structure right early usually prevents disputes and “cap table chaos” later when your business is growing or raising capital.
If you’d like a consultation on setting up performance rights or options for your startup or small business, you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no-obligations chat. (This guide is general information only and isn’t legal or tax advice - you should get advice for your specific circumstances, including from an accountant or tax adviser.)








