Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
Supplying products is the engine room of many Australian businesses. But even great products can run into headaches if the sales terms aren’t crystal clear.
That’s where a well-drafted Sale of Goods Agreement comes in. It sets out exactly what you’ll supply, when, at what price, who carries risk at each stage, and what happens if something goes wrong. Done right, it reduces disputes, supports cash flow, and keeps you compliant with Australian law.
In this guide, we’ll break down what a Sale of Goods Agreement is, the key clauses you should include, and the Australian legal issues that can trip up suppliers if they’re not addressed up front. We’ll also share practical tips for getting paid on time and managing delivery risk so you can trade with confidence.
What Is A Sale Of Goods Agreement?
A Sale of Goods Agreement is a legally binding contract that sets the terms for selling and purchasing goods between a supplier and a customer (business or consumer). It usually covers product descriptions, price, delivery, risk, title (ownership), warranties, defects, credit terms, and remedies for breach.
You’ll sometimes see these terms embedded as “standard terms of trade” attached to quotes, purchase orders or invoices, or published as online terms on your website. If you don’t have a tailored contract, your dealings can default to whatever was said in emails, the customer’s purchase order, and the Australian Consumer Law (ACL). That patchwork is where misunderstandings and costly disputes often start.
For most product businesses, having clear, written terms-ideally your own Sale of Goods Terms that apply to every order-will give you the clarity and protection you need as you grow.
What Should A Sale Of Goods Agreement Include?
Every business is different, but there are core clauses that almost all Australian suppliers should cover. Think of these as the foundation of your risk management.
Parties, Scope And Product Details
- Parties and capacity: Identify the legal names and ABNs/ACNs of both parties. Make sure you’re contracting with the entity that will actually pay you.
- Product description and specifications: Set the specifications, quality standards, tolerances, and acceptable substitutes (if any). Include any testing, certification or standards that apply.
- Orders and acceptance: Explain how orders are placed (POs, online, email), when they’re accepted, and when you may reject or vary an order (e.g. stock limits, pricing errors).
Price, Payment And Credit Terms
- Pricing and taxes: Specify whether prices are GST-inclusive or exclusive, and when price changes take effect.
- Payment terms: Set due dates, methods, and any prompt-payment discounts. If you sell on account, include credit terms and rights to suspend or stop supplying for overdue amounts. If you extend credit, pair your agreement with Credit Application Terms so you can assess customers and enforce limits.
- Late fees and interest: Late payment provisions need care to avoid being characterised as a penalty. Draft interest and admin fees proportionately and in line with guidance such as our overview on late payment fees.
Delivery, Risk And Title
- Delivery terms: How and where will goods be delivered? Who arranges freight? State delivery windows, partial shipments, backorders and lead times.
- Risk and title: Make clear when risk (damage/loss) passes to the buyer and when title (ownership) transfers. Many suppliers use retention of title (ROT) so ownership only passes on full payment.
- PPSR security: If you use ROT or supply on credit, protect yourself by registering on the Personal Property Securities Register. Include security clauses and a right to register a security interest; for higher-risk supply, consider a General Security Agreement.
Product Quality, Warranties And Remedies
- Inspection and acceptance: Set timeframes for the buyer to inspect and notify defects, and your process for returns or rework.
- Warranties: Your contract can set product warranties, but it cannot exclude mandatory ACL consumer guarantees (more on this below). If you offer a manufacturer’s warranty, include a compliant Warranties Against Defects Policy with the required ACL wording.
- Remedies: Spell out how you’ll remedy defects-repair, replacement, credit or refund-subject to the ACL.
Liability And Risk Allocation
- Limitation of liability: It’s common to cap your liability (e.g. to the price paid) and exclude certain losses, but you can’t contract out of the ACL for consumers and must comply with its limits for businesses. Use measured wording and avoid overreach.
- Consequential loss: Consider excluding consequential or indirect loss carefully. The term can be misunderstood-our guide on consequential loss explains how courts interpret it.
- Indemnities and insurance: If you require the buyer to indemnify you for certain risks (e.g. misuse), specify it clearly and require appropriate insurance.
Term, Termination And Dispute Resolution
- Agreement term: Clarify whether your terms apply order-by-order or on an ongoing basis with renewal.
- Suspension and termination: Set out when you can suspend supply or terminate (non-payment, insolvency, material breach) and how you’ll handle outstanding orders.
- Dispute resolution: A simple escalation process (management discussion, then mediation) often resolves issues before they become expensive.
Boilerplate That Matters
- Entire agreement and priority: Specify that your terms prevail over the buyer’s purchase order terms to avoid “battle of the forms.”
- Variation: Require written changes by authorised signatories to prevent scope creep via emails.
- Force majeure: Allocate risk for events beyond your control (e.g. supply chain disruptions).
- Governing law: Choose Australian law and your home state’s courts.
Australian Laws You Must Consider
Your contract is only part of the story. Australian statutes-especially the Australian Consumer Law-overlay mandatory rules you need to build into your approach and drafting.
Australian Consumer Law (ACL) – Consumer Guarantees
The ACL imposes non‑excludable consumer guarantees on goods supplied to consumers and many small businesses. In simple terms, goods must be of acceptable quality, match their description, be fit for purpose, and comply with any express warranties you make.
You can limit how you remedy failures for non‑consumer supplies, but you cannot exclude the guarantees themselves, and for consumer supplies your wording must follow the ACL. If you publish care instructions, performance claims, or sample images, ensure the goods will match what you’ve promised. Our ACL consultation can help you align your terms and processes with these obligations.
Misleading Or Deceptive Conduct (Section 18)
All product descriptions, pricing, “in stock” messages, discounts and testimonials must be accurate and not misleading. This applies to your website, invoices, labels and sales scripts. Review your marketing against the ACL’s rule on misleading or deceptive conduct before you publish.
Unfair Contract Terms (UCT) – Heavy Penalties Now Apply
The unfair contract terms regime applies to standard form contracts with consumers and small businesses (which now captures many B2B supply arrangements). From late 2023, proposing, relying on, or including an unfair term can attract significant penalties.
Clauses at risk include one‑sided termination rights, unlimited liability for the buyer but capped liability for the supplier, broad indemnities, and unilateral variation rights. If you use standard terms, it’s worth a UCT review and redraft to lower your risk without losing commercial protection.
Warranties Against Defects – Mandatory Wording
If you offer a manufacturer’s warranty (for example, “12‑month replacement warranty”), you must give buyers a document with prescribed ACL wording, contact details, and instructions on how to claim. A compliant Warranties Against Defects Policy can sit alongside your Sale of Goods Terms.
Liquidated Damages Vs Penalties
It’s common to include charges for late payment or failure to take delivery. These need to be a genuine pre‑estimate of loss, not a punishment, or they may be unenforceable penalties. If you’re considering delay fees or fixed damages, calibrate them carefully-our overview on liquidated damages outlines the difference and drafting tips.
Privacy And Data (If You Sell Online)
If you collect customer data for orders or marketing, you’ll likely need a Privacy Policy and compliant processes under the Privacy Act. Align your website and checkout flow with your contract terms so there’s no mismatch.
International Sales?
Many Australian SMEs trade domestically. If you do sell cross‑border, specify governing law, shipping terms, taxes and customs responsibilities. The United Nations Convention on Contracts for the International Sale of Goods (CISG) can apply by default in some export scenarios, but you can opt out in your contract if that’s appropriate. Most smaller exporters keep their terms anchored in Australian law and add clear delivery and risk provisions.
How To Manage Risk And Get Paid (Without Losing The Sale)
A good Sale of Goods Agreement should protect your downside while keeping the buying experience smooth. These practical levers will help.
Use Your Terms Consistently
Make your terms part of every transaction-quotes, order pages, purchase order acknowledgements and invoices should all point to the same version. State that your terms take priority over any customer terms.
Lock In Payment And Credit Controls
- Deposits or milestones: For custom or high‑value orders, take a deposit and stage payments to cover materials and production.
- Credit approval: Use a credit application with clear limits, director guarantees where appropriate, and the right to suspend supply for overdue accounts. Pair it with robust Credit Application Terms.
- Interest and recovery costs: Include fair, enforceable interest and recovery-costs clauses to encourage timely payment.
Secure Your Position With ROT And PPSR
Retention of title helps, but it’s strongest when you back it with a PPSR registration. Your terms should grant a security interest and allow you to register on the PPSR quickly after the first supply. Without registration, you may lose priority to other creditors if the buyer becomes insolvent.
Be Specific About Delivery, Risk And Delays
- Freight responsibilities: Clarify who arranges freight, insurance, and who bears risk during transit. If buyers arrange pickup, risk often shifts earlier.
- Lead times and backorders: State indicative lead times and what happens if components are delayed.
- Failed delivery: Include storage fees or redelivery charges that are proportionate to your actual costs.
Align Warranties And Returns With The ACL
Have a clear returns and defects workflow that meets the ACL’s requirements, and avoid “no refunds” statements. If you offer additional warranties, attach your Warranties Against Defects Policy each time you issue warranty confirmation.
Keep Liability Proportionate And Compliant
Use balanced caps and exclusions that reflect your pricing and the value of the goods, and ensure any ACL remedy limitations use the correct statutory language. Be careful with broad indemnities and “all loss” wording-unfair contract terms penalties can apply to standard form B2B contracts.
Drafting Tips And Common Pitfalls (And How To Avoid Them)
Small changes in wording can make a big difference. Here are common issues we see-and simple ways to fix them.
1) One‑Sided Terms That Trigger UCT Risk
Pitfall: Unlimited rights for you to change price or specs; termination “for any reason”; very broad indemnities; buyer has no reciprocal rights.
Fix: Build in reasonable notice periods, objective triggers, and mutual obligations where appropriate. A quick UCT review and redraft can keep protection without inviting penalties.
2) Over‑Promising In Marketing
Pitfall: Sales copy that guarantees performance beyond what the goods can deliver or “lifetime warranty” with hidden limits.
Fix: Align marketing with the ACL and your contract; avoid absolute claims. Cross‑check against the ACL’s rule on misleading conduct.
3) No PPSR Registration For ROT
Pitfall: Relying on retention of title without registering your security interest-especially risky if customers re‑sell or on‑sell stock.
Fix: Include security clauses and promptly register on the PPSR. For key accounts, consider a General Security Agreement for broader protection.
4) Penalty‑Style Charges
Pitfall: Fixed “admin fees” or punitive charges for late payment or failed delivery that don’t reflect actual loss.
Fix: Use genuine pre‑estimates of loss, and calibrate interest rates and fees to be defensible. See our guidance on late payment fees and liquidated damages.
5) Vague Liability Clauses
Pitfall: Blanket exclusions of “all loss” without clarity on what’s indirect vs direct, or exclusions that attempt to oust the ACL.
Fix: Use clear, measured caps and exclusions that comply with the ACL, and consider the court approach to consequential loss.
6) Inconsistent Terms Across Channels
Pitfall: Different wording on your website, invoice and PO acceptance creates ambiguity about what applies.
Fix: Standardise your Sale of Goods Terms and make sure every quote, order flow and invoice incorporates the same version by reference.
Key Takeaways
- A Sale of Goods Agreement sets clear rules for price, delivery, risk, title and remedies-reducing disputes and keeping transactions smooth.
- Draft with Australian law in mind: the ACL’s consumer guarantees, misleading conduct rules, and the expanded unfair contract terms regime all shape what you can and can’t say.
- Balance protection and compliance: use proportionate liability caps, genuine late fees, and ACL‑compliant warranties and returns processes.
- Strengthen your position on payment: add deposits or staged payments, robust credit terms, PPSR‑backed retention of title, and consistent incorporation of your terms.
- Avoid common pitfalls: one‑sided clauses, unregistered security interests, penalty‑style charges, and inconsistent wording across channels.
- Standardise your terms and keep them current-periodic reviews help you stay aligned with the ACL and UCT rules as your business scales.
If you’d like a consultation on Sale of Goods Agreements for your business, you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no‑obligations chat.








