Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
Launching a startup is exciting - and getting your first round of funding right can set you up for growth. Seed capital is often the first external money into your company, helping you validate the market, build your MVP and assemble a small team.
But a great pitch is only half the story. The legal framework behind your seed round protects your business, your investors and your long‑term plans. Clear agreements reduce risk, align expectations and make later funding rounds smoother.
In this guide, we break down the core legal concepts for seed capital in Australia, the structures you can use, the documents you’ll need, and the compliance issues to watch. If you’re preparing to raise, use this as your roadmap to do it properly from day one.
Seed Capital Basics: What It Is And How To Get Ready
Seed capital is early funding that helps turn your idea into a viable company. It’s typically raised before you have significant revenue or a fully proven model.
Seed investors may include friends and family, angel investors, institutional seed funds, or accelerators and incubators. In exchange for funding, they’ll typically receive equity now or a right to receive equity later (via a convertible note or a SAFE).
Typical Seed Uses
- Validating product–market fit and customer acquisition
- Building and refining your MVP or product roadmap
- Hiring key early team members or contractors
- Setting up basic operations and go‑to‑market
When To Raise Seed
Most Australian startups raise seed after forming a company and refining their pitch and financial model, but before larger VC rounds. A typical flow looks like:
- Test and validate the idea and early traction.
- Create a concise pitch deck and financial projections.
- Form your company and organise your cap table.
- Discuss terms with potential investors and agree a term sheet.
- Paper the deal, issue securities and settle funds.
Do You Need A Company First?
Serious investors expect to invest in a registered company rather than a sole trader or partnership. A company is a separate legal entity that can issue shares, admit new shareholders and limit personal liability. If you haven’t yet, consider completing your Company Set Up before you start investor conversations, so you can move quickly when a deal is agreed.
Why Structure And Governance Matter Early
Seed rounds often introduce your first external shareholders. Laying the foundations now - clear governance, documented founder roles and vesting, and an investor‑friendly cap table - can save you headaches later. It also makes your startup more investable at Series A because buyers and VCs can diligence a clean, well‑documented history.
Which Structure Should You Use: Shares, Convertible Notes Or SAFEs?
There’s no one “best” way to structure a seed round. The right choice depends on your stage, your ability to agree a valuation, investor preferences and your runway plans. In Australia, three common structures dominate:
1) Equity (Ordinary Or Preference Shares)
Investors provide cash for shares at an agreed valuation. They become shareholders on completion, with rights set out in the constitution and, commonly, a Shareholders Agreement. Equity is simple and well‑understood, but it forces an upfront valuation.
2) Convertible Notes
A convertible note starts as a loan that converts into shares on a trigger event, typically the next priced round. Notes often include:
- A conversion discount (e.g. 15–25%) to reward early risk
- A valuation cap or floor to bound the conversion price
- Interest (simple or compounding) that may also convert
- A long‑stop maturity date and optional repayment mechanics
If you need flexibility while you build momentum or can’t agree a valuation today, a Convertible Note can bridge the gap and close quickly.
3) SAFEs (Simple Agreement For Future Equity)
SAFEs are not loans and don’t accrue interest. They convert into shares upon a future equity round or liquidity event, based on a discount and/or valuation cap. They are designed to be founder‑friendly and fast to execute, with fewer ongoing obligations than notes. If you and your investors want speed and simplicity, a SAFE Note is worth considering.
How To Decide
- Equity: clean and immediate ownership; requires agreement on valuation now.
- Convertible Note: defers valuation to the next round; includes debt‑like features and maturity.
- SAFE: defers valuation without debt; simple documents, fast close.
Each structure has legal and tax implications for both founders and investors. It’s wise to get advice before you lock in terms, especially around valuation caps, discounts and how conversion will affect your cap table.
What Should Your Seed Capital Agreement Cover?
Your seed agreement is the contract between your company and your investors. It should be clear, balanced and reflect your growth plans. At a minimum, make sure it spells out the following:
Commercial Terms
- Investment amount and timing (single close or multiple tranches)
- Valuation or conversion mechanics (discount, cap, floor)
- Use of funds and spending controls, if any (e.g. milestones, budgets)
- Timing for completion and any conditions precedent (e.g. IP assignments completed, director approvals)
Investor Rights
- Information rights (regular updates, financial reporting)
- Pro rata rights in future rounds
- Board or observer rights (if negotiated)
- Consent rights on major actions (e.g. issuing new shares, selling the company)
Share Protections And Transfers
- Pre‑emptive rights on new issues
- Tag‑along and drag‑along rights on exits
- Restrictions on transfers and minimum holding periods
- Anti‑dilution protections (if applicable, often a later‑stage concept)
Founder And Employee Matters
- Founder vesting and leaver provisions (how unvested shares are treated)
- Employee equity pool size and workflow (e.g. ESOP adoption post‑round)
- Confidentiality, IP assignment and restraint of trade obligations
Other Clauses To Consider
- Warranties from the company and founders (accurate information, IP ownership, no undisclosed liabilities)
- Dispute resolution, governing law and jurisdiction
- Side letters for bespoke investor rights (only if necessary)
Build your terms around where you want the company to be at the next round. Simple, consistent terms reduce friction later when a VC diligences your cap table and governance.
What Legal Documents Do You Need To Close A Seed Round?
Not every startup needs every document, but most seed raises will involve several of the following.
Core Deal Documents
- Term Sheet: a short, non‑binding summary of key terms (structure, valuation/cap, discount, rights) to align expectations before drafting long‑form documents.
- Subscription or Investment Agreement (equity), Convertible Note Deed (note) or SAFE: the binding contract that sets out the investment mechanics and investor rights.
- Disclosure materials (if any): a short company overview, risk factors and financials - proportionate to seed stage.
Company Governance
- Shareholders Agreement: decision‑making rules, transfers, exits, founder vesting and dispute processes. This works alongside your constitution.
- Constitution: your company’s rulebook. Many startups tailor or replace the default constitution to suit investor expectations and future rounds.
- Board and shareholder resolutions: to approve the issue of securities, adopt or amend governance documents and update officer details.
Cap Table And Employee Equity
- ESOP or employee equity plan rules and offer letters (if creating an option pool post‑raise)
- Founder service agreements and IP assignment deeds to ensure the company owns its IP
Operational Protections
- Confidentiality/NDA for investor discussions not covered by the deal document
- Key supplier, contractor and customer agreements - clean, assignable contracts help reduce diligence risk later
- Website legal pack if you’re product‑led (terms of use and a Privacy Policy)
ASIC Filings And Registers
- Share issue records and member register updates
- Director and secretary appointment updates (as required)
- Share certificates and holding statements
Keep meticulous records. Clean documentation increases investor confidence and can speed up future rounds, secondary sales or an exit.
Compliance, Practical Tips And Alternatives
Fundraising Rules Under The Corporations Act
Australia’s fundraising rules limit how a proprietary company can offer securities, and how many non‑employee shareholders it can have. Two recurring concepts to understand at seed stage:
- Proprietary shareholder cap: a proprietary limited company must not have more than 50 non‑employee shareholders.
- Small‑scale offerings exemption: personal offers to no more than 20 investors in any rolling 12‑month period and raising no more than $2 million in that period can proceed without a prospectus or product disclosure statement (subject to conditions). See the overview of section 708 for how these exemptions work in practice.
Other exemptions may apply, including offers to sophisticated or professional investors (often evidenced by a qualifying accountant’s certificate). Avoid general advertising or mass solicitation unless you fall within a permitted pathway (such as licensed crowd‑sourced funding platforms).
ASIC Notifications And Company Housekeeping
- Update ASIC records for share issues, officer changes and other company details within required timeframes.
- Maintain your member and option registers, board minutes and share certificates.
- Ensure your constitution and Shareholders Agreement align; inconsistencies can create disputes later.
Consumer Law, IP And Contracts
- Australian Consumer Law (ACL): if you sell goods or services, ensure your marketing, pricing and refunds comply. Misleading or deceptive conduct rules apply from day one.
- Intellectual property: confirm the company owns all IP used in the business (founder assignments, contractor IP assignment clauses) and consider trade mark protection for your brand early.
- Key commercial contracts: reliable supplier, manufacturing and customer terms help manage risk as you scale.
Privacy And Data Protection
The Privacy Act 1988 (Cth) applies directly to “APP entities”, which generally include businesses with annual turnover over $3 million, and some smaller businesses in specific categories (for example, health service providers, those trading in personal information, or contractors handling personal information for APP entities). Even if you’re under the threshold, adopting clear data practices and a concise Privacy Policy builds trust and helps you scale compliantly.
Employment Law And Equity
If you’re hiring with seed funds, use compliant employment or contractor agreements and ensure superannuation, payroll and leave obligations are met. If you plan to grant options or rights to employees, adopt an ESOP that fits your stage and explain vesting clearly to avoid confusion.
Tax Considerations (High Level)
Different funding structures may have different tax outcomes for both your company and your investors, including the potential availability of ESIC incentives for eligible early‑stage innovation companies. Get tax advice alongside legal advice before you finalise structure and terms.
Practical Tips For A Smoother Raise
- Keep it simple: use founder‑friendly, consistent terms that won’t create friction at Series A.
- Show your runway: investors want a clear use of funds and a plan to hit the next milestone.
- Own your IP: complete founder and contractor IP assignments before the round closes.
- Document decisions: board minutes, resolutions and a tidy cap table build credibility.
- Be realistic on valuation: if you can’t agree, a straightforward note or SAFE Note can keep momentum.
Alternatives To Traditional Seed Capital
- Bootstrapping: fund growth with founder capital and early revenue to minimise dilution.
- Accelerators and incubators: programs that combine a small investment with mentorship and network access.
- Government grants: targeted funding programs (innovation, export, R&D), often non‑dilutive and milestone‑based.
- Crowd‑sourced funding: regulated platforms can raise from the public if conditions are met; consider costs, disclosure obligations and long‑term cap table impact.
Whichever path you choose, keep your documents tidy and your compliance current so you’re always “due‑diligence ready”.
Key Takeaways
- Seed capital helps you validate your product, win early customers and build a team - but the legal framework you set now will influence every future round.
- Most founders raise seed through equity, a Convertible Note or a SAFE Note; choose the structure that best matches your stage and investor preferences.
- Cover the essentials in your deal: investment mechanics, investor rights, founder vesting, transfer restrictions and clear information rights.
- Core documents usually include a Term Sheet, investment agreement, governance documents and a Shareholders Agreement, with ASIC records and your cap table kept up to date.
- Understand Australian fundraising rules, including the small‑scale offerings exemption and the 50 non‑employee shareholder cap for proprietary companies; see section 708 basics.
- Build trust and compliance early with a concise Privacy Policy, clean IP ownership, and proper employment or contractor agreements as you hire.
- Keep the round simple and well‑documented - it reduces risk now and speeds up diligence at Series A and beyond.
If you’d like a consultation on raising seed capital in Australia - from choosing a structure to preparing your documents - you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no‑obligations chat.







