Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
Thinking about becoming a real estate agent or launching your own agency in Australia? It’s an exciting industry with clear pathways for growth and a chance to build a brand you’re proud of.
Before you start listing properties and signing clients, there’s an essential first step: getting licensed and putting the right legal foundations in place. Doing this early will protect your commission, build client trust and help you avoid costly compliance mistakes later on.
In this guide, we’ll cover how real estate licensing works in Australia, the step-by-step process to qualify, the laws you’ll need to follow, and the key documents that protect you, your clients and your business.
How Real Estate Licensing Works In Australia
In Australia, you generally need the appropriate licence or registration to carry out core real estate activities for a fee. This covers things like advertising and showing properties, negotiating and preparing contracts, collecting deposits and rent, and managing trust money.
Licensing is administered by state and territory regulators (for example, NSW Fair Trading, Consumer Affairs Victoria, the Office of Fair Trading in Queensland, and others). Categories and terminology vary by jurisdiction, but typically include:
- Entry-level registration (e.g. agent’s representative or salesperson) authorising you to work under a licensed principal.
- Higher-level licences for agents in charge (e.g. Class 2 and Class 1 in NSW, or full real estate agent licences in other states).
- In some jurisdictions, a separate corporate or business licence for the agency entity.
It’s also important to understand the legal relationship between you (the agent) and your client (vendor or landlord). That relationship is grounded in general agency–principal rules under Australian law, which set expectations around authority, fiduciary duties and acting in your client’s best interests.
Working without a licence, or outside your licence conditions, can lead to fines, compensation orders and disciplinary action. Take the time to confirm the right pathway for your state and the work you plan to do.
Do You Need A Licence To Be A Real Estate Agent?
Yes-if you’re carrying on real estate agency work for payment in Australia, you’ll generally need to hold a licence or be registered under a licensed agency, depending on your state or territory. If you intend to run your own agency, you’ll usually need both a personal licence (for the person in effective control) and, where required, a corporate or business licence for the agency.
Each jurisdiction sets its own education standards, experience prerequisites and continuing professional development (CPD) obligations. Always check the current requirements with your local regulator before you enrol in training or submit an application.
Step-By-Step: Getting Licensed And Set Up
The exact process differs by state, but the typical stages look like this.
1) Confirm Your Eligibility
- Meet any age and residency requirements.
- Demonstrate you’re a “fit and proper person” (usually via police checks and disclosures about insolvency or prior disciplinary action).
2) Complete The Prescribed Training
- Undertake the required education for your licence class (often a Certificate IV for entry-level roles and additional units or a Diploma for higher licence levels, depending on the jurisdiction).
- Keep your certificates and statements of attainment ready for your application.
3) Prepare Your Application
- Gather identity documents, training records and any character references required by your regulator.
- If you’re incorporating an agency, get your ACN and prepare foundational governance documents such as your Company Constitution (if applicable) and evidence of “effective control” arrangements.
4) Insurance (State-Specific)
- Some states prescribe professional indemnity (PI) insurance for licence holders or corporate agencies, while others don’t mandate it in legislation but it may be a condition of certain authorisations or a commercial requirement. Check your regulator’s current position and your franchise or supplier contracts.
- Public liability or other business insurances are separate commercial risk decisions-speak to an insurance broker about coverage that suits your operations.
5) Trust Account Approvals
- If you’ll receive deposits, rent or other client money, you’ll need to open an approved trust account with a recognised financial institution and notify your regulator as required in your state.
- Strict rules apply to receipts, ledgers, reconciliations and audit reports. Put compliant accounting systems in place from day one.
6) Submit, Monitor And Maintain
- Apply through your regulator’s online portal, pay the relevant fees, and track progress.
- Once granted, keep your licence details up to date and diarise renewal and CPD deadlines so nothing lapses.
7) If You’re Starting An Agency
- Decide your business structure (see below), obtain any corporate licence required, and register your trading name if you’ll trade under a name that’s different from the company’s legal name.
- Put in place your core client agreements, staff contracts, policies and compliance workflows before you take your first listing.
Choosing A Business Structure For Your Agency
Your structure affects control, liability and tax. There’s no one-size-fits-all answer, but these are the common options.
- Sole Trader: Simple and low-cost to set up. You control the business directly, but there’s no limited liability-your personal assets are exposed if things go wrong.
- Partnership: Two or more people carry on a business together. Partnerships are straightforward, but partners are generally jointly liable for debts-consider whether the risk profile suits you.
- Company: A separate legal entity with an ACN. A company can offer limited liability and credibility with clients, landlords and suppliers. It comes with governance and reporting obligations, which many growing agencies accept as the trade-off for protection and scale.
If you have co-founders or plan to bring in investors, a Shareholders Agreement will clarify ownership, decision-making, profit distributions, exits and dispute resolution. This sits alongside your constitution and helps prevent costly disagreements later.
Tax can also influence your choice (for example, company tax rates, how profits are distributed, GST registration once you meet the threshold). As this is a legal guide, we can’t provide tax advice-speak with your accountant about your obligations, including GST if your turnover reaches or is expected to reach the registration threshold.
The Key Laws You’ll Need To Follow
Beyond licensing, everyday agency work is shaped by several core areas of law. Build these into your systems and training.
1) Australian Consumer Law (ACL) – Advertising And Conduct
Your marketing, price guides and property descriptions must be accurate and not misleading. The ACL prohibits misleading or deceptive conduct, including under section 18, and bans specific false representations.
In practice, substantiate claims (e.g. measurements, zoning or inclusions), avoid underquoting, and ensure your internal sign-off processes catch inaccuracies before campaigns go live.
2) Agency Authority And Appointments
Don’t act for a vendor or landlord without a proper written authority. This document should set out your scope, fees/commission, exclusivity and term. Understanding what an Authority to Act should cover will help ensure your right to be paid is clear and enforceable.
3) Trust Money And Record-Keeping
Trust accounting is heavily regulated. Bank trust money into an approved account, issue receipts, maintain ledgers, reconcile regularly and comply with audit requirements in your jurisdiction. Breaches can lead to disciplinary action, so invest in training and quality control.
4) Privacy And Direct Marketing
Privacy obligations in Australia are nuanced for small agencies. The Privacy Act 1988 (Cth) applies to most businesses with annual turnover of more than $3 million and to certain smaller businesses (e.g. those providing health services, trading in personal information, or acting as a contracted service provider to a Commonwealth entity), among other carve-ins.
Even if you fall under the small business exemption, it’s a best-practice (and often expected by clients and partners) to publish and follow a clear Privacy Policy and to handle personal information transparently and securely.
If you send email or SMS campaigns, ensure your processes reflect Australia’s spam and direct marketing rules (consent, identification and easy unsubscribe). Keep your CRM and opt-out records up to date.
5) Employment And Contractors
When you hire property managers, sales staff or administrators, use compliant contracts, pay according to the correct industrial instrument, track hours and leave accurately, and maintain a safe workplace.
A well-drafted Employment Contract should outline duties, pay, commissions/bonuses, confidentiality, restraints and IP ownership. If you also engage independent contractors, ensure those engagements are structured appropriately and documented.
6) Franchising (If Applicable)
Many real estate brands operate as franchises. If you go down this path, you’ll need to comply with the mandatory Franchising Code of Conduct, carefully review the disclosure document and franchise agreement, and ensure your fee model, territories and marketing levies align with your business plan.
7) Anti-Money Laundering (Evolving Area)
There have been proposals to expand Australia’s anti‑money laundering regime to cover real estate professionals (“Tranche 2”). Keep an eye on regulatory updates and be ready to implement customer due diligence and reporting if the law changes.
Essential Legal Documents For Agents And Agencies
Getting your paperwork in order early helps you win listings, protect your commission and reduce disputes. Here are the documents most real estate businesses should consider.
- Agency Appointment/Authority: Your written appointment sets out your scope, commission, exclusivity and term. Ensure your Authority to Act is clear and compliant with your state’s requirements.
- Client Services Agreement: A core agreement that describes your services (sales, property management or both), fees, marketing inclusions, client responsibilities, dispute resolution and termination.
- Privacy Policy: If you collect personal information via your website, QR codes at open homes or your CRM, publish and follow a compliant Privacy Policy covering collection, use, storage and consent.
- Website Terms & Conditions: Set house rules for website use, limit liability and protect your content and IP. These sit alongside your privacy disclosures and contact forms.
- Employment Contracts: Use clear Employment Contracts for staff. Cover remuneration and commissions, role expectations, confidentiality, restraints and IP ownership.
- Contractor Terms (If Used): If you engage independent agents or service providers (e.g. photographers, digital marketers), document deliverables, rates, insurance and confidentiality to avoid disputes.
- Shareholders Agreement (If You Have Co‑Founders): A Shareholders Agreement aligns expectations on decision-making, share transfers, exits and dividends.
- Policies And Procedures: Internal policies for advertising sign-off, trust accounting controls, complaint handling, personal information handling, WHS and incident reporting. These reduce risk and support compliance audits.
Templates can be a starting point, but a tailored suite that reflects your service mix, fee structure and state-specific rules will usually pay for itself by preventing misunderstandings and protecting your revenue.
Buying An Agency Or Joining A Franchise?
Acquiring an existing agency or joining a well-known brand can fast-track growth-but it comes with extra legal complexity.
If You’re Buying An Agency
Undertake thorough due diligence on the rent roll, trust account audit history, staff entitlements, licences, supplier contracts and any disputes. A structured approach like a Business Purchase Package can help you cover the critical items and negotiate favourable terms in the sale contract.
If You’re Considering A Franchise
Review the disclosure document and franchise agreement carefully. Focus on territories, upfront and ongoing fees, marketing levies, performance targets, renewal options and termination rights. Make sure your intended service mix (sales, property management or both) fits the franchisor’s model, and that your own client-facing documents meet legal standards within that framework.
Key Takeaways
- To work as an agent in Australia, you need the correct licence or registration for your state; if you run an agency, you may also need a corporate licence and approved trust account before handling client money.
- Licence pathways, education, CPD and insurance requirements are state-specific-confirm the current rules with your regulator rather than assuming they’re the same nationwide.
- Choose a structure that suits your risk and growth plans; many agencies opt for a company, and co‑founders should consider a Shareholders Agreement to prevent disputes.
- Build compliance into everyday operations: avoid misleading conduct under the ACL, use proper written authorities, maintain compliant trust accounting, and handle personal information responsibly.
- Protect your business with clear client agreements, an Authority to Act, a Privacy Policy, staff contracts and robust internal policies-tailored documents reduce disputes and protect commissions.
- If you’re buying an agency or joining a franchise, invest in due diligence and contract reviews up front-fixing issues post‑completion is far more costly.
If you’d like a consultation on real estate licensing and setting up your agency in Australia, you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no‑obligations chat.








