The Court described Black Star Pastry as a specialty bakery or pastry business. It had been commenced around October 2008 by Mr Christopher The and was acquired by Black Star Pastry Pty Ltd in 2011. Its core trade was baked goods such as bread, croissants, pastries, cakes, pies and sandwiches. The Court noted that the business had achieved particular notoriety for its Strawberry Watermelon Cake. But the business was not limited to pastries. It had also sold, and continued to sell, coffee beverages and coffee beans.
Mr Richards' business was different in emphasis. The Court said his Blackstar business principally consisted of roasting and selling coffee beans and making coffee beverages for direct consumption using those beans. So the parties were not identical businesses, but they were close enough in the broader food and beverage market for trade mark conflict to arise, especially around coffee-related goods and services.
The registrations in issue also mattered. Mr Richards was registered as owner of trade mark number 1172976 for the word mark BLACKSTAR, accepted for registration on 4 January 2008 with effect from 26 April 2007. He was also connected with trade mark number 1288833, a composite BLACKSTAR COFFEE mark with a large star graphic. That composite mark had originally been registered in the names of Mr Richards and Ms Evonne Andrews, was accepted on 19 November 2009 with effect from 20 March 2009, and Ms Andrews later assigned her interest to Mr Richards in 2013, with the assignment recorded in 2019.
Black Star Pastry also had its own registered marks. The judgment identifies four. One was a word mark for BLACK STAR PASTRY. Two were composite marks including a logo with the words BLACK STAR PASTRY. A fourth mark was registered in class 30 for a range of bakery and related goods including coffee, tea and chocolate. The Court also recorded that around December 2021 Black Star Pastry began using a new logo in connection with its business.
At first instance, the primary judge found that Black Star Pastry had infringed Mr Richards' marks by using the words BLACK STAR PASTRY in relation to coffee beverages, cafe services and coffee, with a specific exception for some packaged products where the words ST. ALi were visible in their entirety. Permanent injunctive relief was later granted, although stayed. Black Star Pastry had also brought a cross-claim seeking cancellation of the BLACKSTAR word mark on the basis that Mr Richards had applied for and obtained registration in his sole name even though he was one of two joint owners at the time. That cancellation claim failed at first instance, which is why the ownership issue came before the Federal Court on appeal.