Digital Marketing & Advertising Articles
Expert articles and practical legal guides on digital marketing & advertising for australian businesses.
Media Buying Agreements in Australia: Key Clauses for Advertisers and Agencies
A media buying agreement can decide who controls your ad budget, who owns the campaign data, and who carries the risk if a campaign goes wrong. Here are
11 September 2026
Can You Use Customer Photos, Reviews Or Testimonials In Your Marketing?
Can you repost a customer's photo or review without permission? Get clear on consent, copyright and consumer law before you use customer content in marketing.
21 July 2026
New SMS Sender ID Rules Are Here: Is Your Business Ready?
Could outdated ABR details stop your business texts from reaching customers? The new SMS Sender ID rules make a quick records check essential.
7 July 2026
Before You Invest in More Marketing, Check This on Your Website First
More traffic will not fix a legally weak website. Is your site ready to handle customers, data and disputes before you spend more on marketing?
28 May 2026
Australia’s Under-16 Social Media Ban: What Businesses Should Know
Could your social media campaigns be caught by Australia’s under-16 ban? Even if platforms carry the main burden, businesses should review promotions, privacy and child safety now.
12 May 2026
Is Your Website Legally Fit for Purpose?
Is your website doing more than looking polished? A legally fit-for-purpose site can reduce risk, protect your business and give customers real clarity.
28 April 2026
The Hidden Legal Risks Sitting on Most Business Websites
Could your website be creating legal risk without you realising it? Hidden issues in your terms, privacy wording and marketing claims can escalate fast.
13 April 2026
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