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Expert articles and practical legal guides on intellectual property for australian businesses.

Your brand name is often the first thing customers remember about your business. So it’s natural to ask: can you trade mark a word to lock in that brand and stop others...

If you’re growing your business in Australia, it’s common to create or work with “associated companies” - for example, a parent company that owns several subsidiaries, a special purpose vehicle (SPV) for...

If you’re working with employees, contractors, designers, developers or suppliers, there’s a good chance valuable ideas and assets are being created for your business every day. Your brand, code, designs, content and...

Starting a consulting small business is a smart way to turn your expertise into a flexible, profitable venture. Whether you’re advising on HR, IT, marketing, finance, compliance, operations, or strategy, there’s strong...

If you run a small business in Australia, you’ll come across the word “licence” everywhere - from software and logos to music, photos, franchising and even trades that need government approval. But...

When you end a contract, do all obligations simply stop? Not always - and that’s where a survival clause comes in. If you’re running a small business in Australia, survival clauses can...

Your domain name is often the first thing customers see. It’s your online storefront, your brand’s identity, and a key asset you’ll build on for years. But in Australia, you can’t just...

When someone shares information “in confidence”, they expect you to keep it private and use it only for a specific purpose. In business, this comes up a lot - from early investor...

Scaling a successful concept is exciting - and partnering with the right franchisees can help you grow faster, expand into new locations and increase your brand’s value without taking on all the...

Working with influencers can be a powerful way to get your brand in front of the right audience, fast. Whether you’re launching a new product, driving traffic to your online store or...

Deciding to sell your business is a big milestone. It’s the reward for years of work and, with the right process, it can also be a smooth and valuable exit. But selling...

Strong contracts are one of the simplest ways to protect your small business. They set clear expectations, reduce the risk of disputes, and help you get paid on time. The good news?...

If you’re building a brand, launching a new product, or investing in R&D, your intellectual property (IP) is one of your most valuable assets. The good news? You can register and manage...

Contracts sit at the heart of every business relationship - with customers, suppliers, staff, partners and investors. Get them right, and you’ll trade confidently, protect your cash flow and avoid disputes. Get...

Outsourcing can be a smart way to grow your small business without taking on big fixed costs. Whether you’re engaging a bookkeeper, a marketing agency, a developer or a virtual assistant, the...

Running a business in Geelong is exciting. The region is growing, customers are supportive of local brands, and there’s a strong community of suppliers and professionals to work with. At the same...

If your business works with creatives - think designers, photographers, videographers, copywriters, or agencies - you’ll often need to edit, crop, re‑purpose or publish their work across different channels. That’s day‑to‑day business....

If your brand is your business, a trademark dispute can feel like a threat to everything you’ve built. Whether you’ve received a cease and desist letter, found a copycat using your logo,...

Consulting in business can be a smart way to access expert skills without the long-term commitment of building an in-house team. Whether you need help with marketing, HR, IT, finance or strategy,...

Launching a personal training business is an exciting way to turn your passion for fitness into a sustainable venture. Demand for one‑on‑one coaching, small group sessions and online programming continues to grow...

Working with contractors can help your small business scale quickly, access specialist skills and control costs. But the paperwork matters. Using the right contractor employment contract (more accurately, a contractor agreement) is...

Licensing can be a smart way to scale your brand, software or creative assets without taking on the cost of opening new locations or building a bigger team. If you own valuable...

Receiving a cease and desist letter can feel alarming. If you’re a small business owner in Australia, it’s natural to wonder whether it’s a genuine legal warning or just a scare tactic...

Whether you’re just starting out or scaling up, your business assets are the engine room of your enterprise. From laptops and vehicles to customer data, brand names and equipment, the assets you...
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