Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
Starting a business in Australia is exciting - and choosing the right structure is one of the most important early decisions you’ll make.
Your business structure affects your tax position, personal liability, how you raise funds and even how you run day to day. It doesn’t have to be complicated, but it does pay to get it right from the start so you can grow with confidence.
In this guide, we break down the main types of business entities in Australia, how to choose between them, the steps to set up, your key legal obligations and the core documents most businesses need. We’ll keep things practical and in plain English so you can move forward with clarity.
What Is a Business Entity (And Why Your Choice Matters)?
A business entity (often called a business structure) is the legal framework your business operates under. It determines who owns the business, who is legally responsible for its debts, how profits are taxed and how the business can contract with others or bring in investors.
When you hear “sole trader”, “partnership”, “company” or “trust”, these refer to different ways of structuring your business. Each option comes with trade-offs across risk, tax and complexity.
Your choice matters because it impacts:
- Personal liability: Whether your personal assets are exposed if the business is sued or can’t pay its debts.
- Tax outcomes: Whether income is taxed at individual marginal rates or company tax rates.
- Funding flexibility: Your ability to issue shares, bring on investors or secure finance.
- Operations and continuity: How the business enters contracts and what happens if an owner exits.
- Compliance obligations: What you must report or renew each year.
Good news: you can change your structure as you grow. Many founders start simple and transition to a more robust setup over time. Planning ahead just makes that journey smoother and less costly.
The Main Business Structures In Australia
Australian small businesses typically choose from four common structures. Here’s how they work in practice - and where each one shines.
Sole Trader
What it is: One individual owns and runs the business. You and the business are legally the same person.
- Simple and inexpensive to set up.
- Minimal ongoing paperwork.
- Profits are taxed at your personal income tax rates.
- Unlimited personal liability - your personal assets can be at risk for business debts and claims.
Best for testing a concept, freelancing or very low-risk operations where simplicity is the priority. If you’ll operate under your own name you may not need a separate business name, but most people still obtain an ABN to trade and invoice. If you’re weighing up whether working under an ABN suits your situation, it’s worth understanding what you need to know about working under an ABN.
Partnership
What it is: Two or more people (or entities) carry on business together and share profits and responsibilities. A written partnership agreement is highly recommended.
- Relatively easy to establish and run.
- Each partner is generally personally liable for partnership debts (including those incurred by another partner acting for the partnership).
- Profits are allocated to partners and taxed at each partner’s personal rate.
- Must register for GST if turnover reaches the threshold (currently $75,000).
Partnerships are common where co-founders want a simple, low-cost structure at the outset - just be aware of joint liability and how disputes or exits will be handled.
Company (Pty Ltd)
What it is: A company is a separate legal entity that can own property, enter contracts, sue and be sued. Shareholders own the company; directors manage it.
- Limited liability - your personal assets are generally protected from company debts (except in limited circumstances, such as personal guarantees or breaches of directors’ duties).
- Often more credible with suppliers, customers and investors.
- Profits taxed at the company tax rate (which can be beneficial at higher profit levels).
- More formalities: annual ASIC review fees, maintaining company registers and records, and notifying ASIC of certain changes.
- Ability to issue shares, adopt a Company Constitution and put a Shareholders Agreement in place between owners.
A company is a strong choice if you’re seeking investment, hiring staff, taking on material risk or planning to scale. If you want support with the process, you can streamline set up with a guided Company Set Up.
Note: Not all companies must lodge financial statements with ASIC each year. However, all proprietary companies must pay the annual review fee, keep statutory records and notify ASIC of changes to details and shareholdings (for example, when updating details you may need to lodge the form ASIC prescribes - our guide on ASIC Form 484 explains common changes).
Trust
What it is: A trust is not a separate entity - it’s a legal relationship where a trustee (an individual or a company) holds and manages assets for the benefit of beneficiaries, under a trust deed.
- Often used for asset protection and distribution flexibility.
- More complex and costly to establish and administer than a sole trader or partnership.
- Requires a carefully drafted deed and ongoing trustee compliance with the deed and trust law.
- Commonly paired with a company as the trustee.
If you’re exploring trusts for business or investment, it’s worth understanding how they work in Australia, the role of the trustee and what a trust deed should cover - our overview on Trusts in Australia sets out the fundamentals.
Step-By-Step: How To Set Up Your Structure
Once you’ve mapped out your goals and risk profile, these steps will help you establish your business on solid legal footing.
1. Clarify your plan and risks
Spend time on your business model, target market and revenue strategy. Identify the main risks (customer disputes, product liability, cash flow, staff issues) and how you’ll manage them via contracts, insurance and your chosen structure. A clear plan helps you choose the right legal pathway.
2. Choose your structure
Balance simplicity against protection and growth. Sole trader is quick and lean. Partnership can suit co-founders who want a light-touch start but should be underpinned by a written agreement. A company provides limited liability and investor-readiness. A trust structure can be layered in for asset protection and distribution flexibility in consultation with your accountant and lawyer.
3. Register core identifiers (ABN, name, ACN)
- ABN: Most businesses need an ABN to invoice and interact with suppliers and government services.
- Business name: If you won’t trade under your own legal name, register a business name. It’s different from your legal entity name (for example, a company might be “Smith Pty Ltd” while its business name is “Smith’s Café”). If you’re unsure about how these differ, this breakdown of Business Name vs Company Name is a handy reference.
- ACN: If you form a company, you’ll be issued an Australian Company Number (ACN) and will deal with ASIC for company-related filings.
If you know your trading name, you can also handle your Business Name Registration while applying for your ABN so your branding is secured early.
4. Put governance in place
Set out how decisions are made and how ownership works - this helps prevent disputes later.
- Companies: Adopt a Company Constitution (or rely on replaceable rules), and put a Shareholders Agreement in place between founders to cover share transfers, decision-making, exits and disputes.
- Partnerships: Document roles, profit split, decision-making and exit mechanisms in a partnership agreement.
- Trusts: Ensure the trust deed reflects your intentions around control, distributions and successor arrangements, and consider a corporate trustee.
5. Register for taxes, licences and permits
Depending on your activity, you may need to register for GST (if your turnover reaches the threshold), PAYG withholding (if employing staff) and other state or industry licences. Because tax settings are sensitive to your structure and industry, it’s wise to get tailored tax advice from your accountant before you register or elect settings.
6. Prepare your operational contracts and policies
Before you start trading, have your core contracts ready - customer terms, supplier contracts, employment agreements and website policies. These documents set expectations, manage risk and help you comply with key Australian laws. We outline the essentials below.
Can you change your structure later (or buy instead of building)?
Yes. Many owners start as sole traders or partnerships and later transition to a company or introduce a trust as the business grows or takes on more risk. Changing structures can involve transferring assets, updating contracts and notifying regulators, so plan ahead and get advice to minimise disruption.
Another common path is buying an existing business or entering a franchise network. This can deliver a customer base and systems from day one, but you’ll want thorough legal due diligence and careful review of the sale or franchise documents before you commit.
Legal Obligations You’ll Need To Comply With
Your obligations vary with your structure and industry, but these areas apply to most Australian businesses.
Permits and licences
Depending on your activities and location, you may need local council approvals, health or safety permits, trade or professional licences, or sector-specific authorisations. Check requirements early so you’re not delayed at launch.
Australian Consumer Law (ACL)
If you sell goods or services in Australia, you must comply with the ACL - including consumer guarantees, fair contract terms and avoiding misleading or deceptive conduct. Your advertising, refund policy and standard terms should reflect these rules. If you’re drafting policies or web copy, it helps to be mindful of Section 18 (misleading or deceptive conduct) as a baseline for compliant marketing.
Employment law
Hiring staff brings obligations under the Fair Work system - minimum pay, hours of work, leave entitlements and consultation requirements, among others. Put suitable contracts in place for each worker and make sure your policies reflect your expectations and safety obligations. If you don’t yet have templates, an Employment Contract tailored to your roles is a smart first step.
Privacy and data protection
If you collect personal information (for example, through a website, app or client onboarding), you should handle that data transparently and securely. Many small businesses voluntarily adopt a Privacy Policy and good data practices even if they’re not legally required under the Privacy Act.
Under the Privacy Act 1988 (Cth), obligations generally apply to “APP entities”. Most small businesses with an annual turnover under $3 million are exempt, but there are important exceptions - for example, health service providers, businesses trading in personal information, credit reporting bodies and some TFN or Commonwealth contract situations. If you’re in or near those categories, get advice and implement compliant policies and processes from day one.
Intellectual property (IP)
Your brand is an asset. Consider registering your name and logo as trade marks to protect them and make enforcement easier. If you’re building an online presence, align your brand protection with your domains and social handles. You automatically own copyright in your original content in Australia (you don’t “register” copyright here), but brand elements like names and logos are best protected via trade mark registration - you can start that process with Register Your Trade Mark.
Ongoing company obligations (if you set up a company)
Companies must pay an annual ASIC review fee, keep their company registers up to date, maintain appropriate records and notify ASIC when details change (directors, addresses, share structure, etc.). If any director resides overseas, ensure you meet the Australian resident director requirements.
Tax and finance settings
You’ll likely deal with BAS, GST (if registered), PAYG and income tax. The right choices depend on your structure and plans, so loop in your accountant early, especially if you’re introducing a trust or considering franked dividends through a company.
Essential Legal Documents To Put In Place
Solid contracts and policies help you set expectations, allocate risk and stay compliant. While every business is different, most new ventures will benefit from some combination of these documents.
- Customer Contract or Terms: Clear service scope, pricing, payment, IP ownership, liability and termination terms for your customers. For service businesses, a Customer Contract tailored to your offering is foundational.
- Website Terms & Conditions: Rules for using your site or app, IP protections and limitations of liability. If you’re trading online, have fit-for-purpose Website Terms and Conditions.
- Privacy Policy: Explains what personal information you collect, why you collect it and how you use and store it. Even if you’re under the Privacy Act threshold, a published Privacy Policy can build trust and support good practice.
- Employment or Contractor Agreements: Role, pay, confidentiality, IP assignment, restraint and termination terms for your team. Start with a robust Employment Contract and add policies as you grow.
- Supplier/Manufacturing Agreements: Price, delivery, quality standards, warranty and risk allocation with your suppliers.
- Non-Disclosure Agreement (NDA): Protects your confidential information when exploring partnerships, pitching or negotiating - a standard Non-Disclosure Agreement keeps sensitive information safe.
- Shareholders Agreement (companies): Between owners, it covers decision-making, share transfers, funding, exits and dispute resolution. If you’re incorporating with co-founders, get a tailored Shareholders Agreement in place early.
- Company Constitution (companies): Governs internal management alongside the Corporations Act. Many founders adopt a customised Company Constitution that reflects their needs.
Not every business needs every document on day one - but having the right ones early can prevent disputes and costly rework later. A quick chat with a lawyer can help you prioritise what matters for your exact model.
Key Takeaways
- Australia’s common structures are sole trader, partnership, company and trust (noting a trust is a legal relationship managed by a trustee). Each has trade-offs across risk, tax and complexity.
- Limited liability and investment flexibility make companies a strong option for growth and higher-risk operations, while sole trader or partnership can suit simple, low-risk beginnings.
- Set up the basics first: ABN, the right name registrations and, if you form a company, your ACN and ASIC records. Keep in mind the difference between your legal entity name and your trading name when entering contracts.
- Plan for compliance from day one: consumer law, employment rules, privacy and data handling, IP protection and any licences your industry requires. Privacy Act obligations generally apply to APP entities with over $3m turnover, with important exceptions.
- Protect your business with tailored contracts and policies - customer terms, website and privacy documents, team agreements, NDAs and (for companies) shareholder and constitutional governance.
- Your structure can evolve. If you expect to scale or bring in investors, consider whether moving to a company or layering in a trust will support your goals - and plan the transition with professional advice.
If you would like a consultation on choosing your business structure in Australia, you can reach us at 1800 730 617 or team@sprintlaw.com.au for a free, no-obligations chat.







